SOURCE: BigBand Networks, Inc.

September 10, 2008 05:30 ET

Jiangsu Cable Selects BigBand Digital Video Networking Platform for Growth of Digital TV Services

Digital Television Deployment to Millions of Subscribers Requires Reliability and Scalability

REDWOOD CITY, CA--(Marketwire - September 10, 2008) - BigBand Networks, Inc. (NASDAQ: BBND), a leading innovator in digital video networking, today announced that Jiangsu Cable is deploying its Broadband Multimedia-Service Router (BMR®) to process and deliver digital television services, including high definition (HD) and interactive television. The BigBand BMR will be deployed in the provincial capital and nine cities, and provide digital television services to millions of subscribers.

"Jiangsu Cable has embarked on one of the most ambitious rollouts of digital television in the world, and we're delighted it has selected the BigBand BMR to manage and transport these services," said David Heard, BigBand's chief operating officer. "The BigBand BMR is a world-class product that has already been deployed by more than 50 customers across China. Our success at Jiangsu Cable underscores our commitment to the Chinese and other international markets."

Jiangsu Cable, located on the east coast of China, has a long-term strategy of providing a suite of on-demand and interactive services, in standard and high definition, to 15 million subscribers. Jiangsu Cable is consolidating its existing infrastructures into a single network in order to accelerate the pace of its digital migration. At present, more than 250,000 Jiangsu Cable subscribers receive digital television services.

The BigBand BMR is one of the most widely-deployed, field-proven video networking platforms in the world. It supports a wide assortment of applications including HDTV, video on demand, network-based DVR, digital television management, IP video transport and digital simulcast.

Please visit for more information on the BigBand Broadband Multimedia-Service Router or email us at

About BigBand Networks

BigBand Networks, Inc. (NASDAQ: BBND) provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, advanced advertising, video-on-demand and interactive TV. BigBand Networks' customers include more than 200 service providers -- including six of the ten largest service providers in the U.S. -- and leading cable and telco service providers in North America, Asia, Europe and Latin America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email or visit

BMR and all other BigBand Networks' brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc. in the United States and other countries. All other marks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited to the functionality, programming potential and other potential benefits to be derived by Jiangsu from the use of the BigBand Broadband Multimedia-service Router (BMR), forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand's products, design flaws in the BigBand Broadband Multimedia-service Router (BMR), shifts in Jiangsu Cable's demand, delays in or inability of BigBand to deliver functionality for the BMR. These and other risks may be detailed from time to time in BigBand's periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.

Contact Information

  • Press Contacts:

    David Ronald
    BigBand Networks
    +1 650-995-5059
    Email Contact

    Stacy O. Mitchell
    JLM Partners
    +1 206.381.3600
    Email Contact