Job-Seekers, Make a Wish and Blow Out Your Candles; Edible Arrangements Kicks Off Search for "Chief Birthday Officer"

Worldwide Originator and Category Leader of the Fruit Arrangement Offers the Sweetest Job Opportunity in the World


WALLINGFORD, CT--(Marketwired - Sep 15, 2014) - If you are skilled at sending birthday cards, making celebratory dinner reservations, or mining Facebook to be the first to wish your friends happy birthday, fresh-fruit arrangement originator and category leader Edible Arrangements has the ideal job. The search for the very first Chief Birthday Officer at the company begins September 16. That day also happens to be the most common birthday in the U.S.

Birthdays are big at Edible Arrangements; they are the company's #1 purchase occasion, driving more than one million orders annually. With this in mind, Edible Arrangements, whose mission is to "celebrate what's good in life every day," is putting someone in charge of the one day everyone can celebrate.

Additionally, with a recent poll finding that "70 percent of Americans hate their jobs," it's always time for some good employment-related news.

The Chief Birthday Officer will be responsible for acting as official "birthday spokesperson" as well as:

  • Identifying and executing birthday celebration opportunities, including outreach to influential people via social media and personal delivery
  • Engaging fans to fuel the birthday discussion
  • Conducting Twitter and Instagram searches for those who ask for an arrangement for their birthday (EA randomly rewards such posts!)
  • Blogging to promote tips and tricks for having the best birthday, giving the best birthday party, and other birthday-related topics
  • Working with our 1200 stores and amazing franchisees to ensure our guests get the best birthday gift ever!

Beginning September 16, the truly celebration-skilled can check out the job posting on edible.com/CBO (will be live on September 16), apply by uploading their resumes and demonstrating what makes them the life of any party.

Submissions should be accompanied by a brief description highlighting qualifications and expertise in all things birthday-related. Applicants must have celebrated at least 18 of their own birthdays. The top applicants will be put to a "birthday skills" test at Edible Arrangements headquarters in Wallingford, CT, and at the conclusion of the search, the company will offer the most qualified candidate the opportunity to "party" everyday.

"At Edible Arrangements, we are excited to offer the sweetest job in the world. We're looking for someone who's as obsessed with birthdays as we are," said Rob Price, President, Edible Arrangements. "Edible Arrangements' Chief Birthday Officer will be energetic, a social (media) butterfly with a flair for marketing and a love of public speaking. They will be passionate about making Edible Arrangements the only choice for any birthday celebration."

Qualified and passionate candidates can find the job opportunity on websites such as Indeed and Monster, beginning September 16. For more information about Edible Arrangements, visit www.edible.com or the company's Facebook and Twitter pages. Starting on September 16th, a dedicated CBO landing page, edible.com/CBO will also provide additional information on the position.

About Edible Arrangements®
With more than 1,200 franchise locations open or under development worldwide, Edible Arrangements International, LLC is the world's largest franchisor of shops offering creatively designed fresh cut fruit arrangements. Select Edible Arrangements® locations also carry the company's rapidly expanding Edible To Go® line which features all-natural, fresh fruit smoothies, Dipped Fruit™, fresh squeezed lemonade and orange juice, and fresh fruit salads, sundaes and parfaits and treats. Since its founding in 1999 in East Haven, Conn., the company has been recognized as an industry leader, ranking first in its category in Entrepreneur magazine's annual "Franchise 500," Entrepreneur's Top 40 of "Fastest Growing Franchises" and "America's Top Global Franchises" as well as being included for eight consecutive years among the "Inc. 5000" list of the fastest growing privately-held companies. Edible Arrangements® fresh fruit arrangements and other gift items may be ordered by telephone at 1-877-DO-FRUIT, at one of the company's retail stores, or online at EdibleArrangements.com. EDIBLE ARRANGEMENTS® and other trademarks noted are registered trademarks of Edible Arrangements, LLC.