January 30, 2007 14:12 ET Returns to Super Bowl for Third Time

Local Employment Media to Run "Unique" Spots Focusing on Community

TAMPA BAY, FL -- (MARKET WIRE) -- January 30, 2007 --, a leading locally focused employment media providing recruiting, online job search and talent management solutions designed to connect local employers and job seekers, announced today it will return to the Super Bowl for its third-round of local advertising. The company plans on going head-to-head with larger national advertisers to gain attention for its local employment products and services, proving the funniest or most controversial commercial in the "Big Game" isn't necessarily the best.

"I guarantee our commercials will be shocking," stated Brian Eastwood, vice president of advertising and communications for "We're not talking 'Go Daddy' shock value, but we hope people will be buzzing about our spots, if only because they are dramatically different from anything that will air on Super Bowl Sunday. The spot is a simple production with a strong message which we hope will drive both local employers and job seekers to hop online and join our community."

The spots, which is terming "unique," feature on-air personality, Theresa Maher, and have been scripted to communicate the value brings to each of its local markets. "Since our inception, has been focused on providing resources to connect local employers and local job seekers in Tampa Bay's employment community," stated Aaron Matos, founder and chief executive officer. "Working so closely with our clients and job seekers is a constant reminder of the importance of what we do and the impact we have on their businesses and lives. Our commitment to them has enabled us to experience tremendous growth and truly change the way people look for jobs and how companies identify outstanding job candidates. It's not about having the funniest spot in the Super Bowl; it's about communicating who we are and encouraging people to engage in the local community we offer."

In Tampa Bay, will run commercials on CBS (WTSP 10) including three 30-second pre-game commercials, one 30-second in-game spot, and three 30-second post game segments which include two during the late local news. has twice been named to the Inc. 500 list of the country's fastest growing private companies. A three-year revenue growth rate of 681.8% propelled the company to 159 on the list in 2006, up dramatically from its 2005 ranking of 269.

The company is airing similarly themed spots on local networks in several of its other markets.


A two-time Inc. 500 fastest-growing company, is a leading locally focused employment media providing recruiting, online job search and talent management solutions designed to connect local employers and job seekers.'s portfolio of products include, among others: the largest locally focused job search web site; Career Expo job fairs; HR Websites; JobingTV; and Go Jobing magazine. is a privately held, employee-owned company, funded by investors Great Hill Partners, and JMI Equity. The company currently serves the following communities: Phoenix and Tucson, Arizona; Los Angeles, Orange County, Riverside and San Diego, California; Colorado Springs and Denver, Colorado; Fort Lauderdale, Miami, Orlando, Tampa Bay and West Palm Beach, Florida; Las Vegas, Nevada; Albuquerque, New Mexico; and Dallas/Fort Worth, and Houston, Texas. For more information visit

Contact Information

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    David McCann
    Director of Public Relations
    480.650.6414 (cell)
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