SOURCE: Auto A Fondo

Auto A Fondo

September 06, 2011 12:00 ET

Joe Rocket and Auto A Fondo Ride Together

LOS ANGELES, CA--(Marketwire - Sep 6, 2011) - Joe Rocket is now the official gear of SPEED's channel TV show, Auto A Fondo. Joe Rocket's designs, for both men and women, give riders the protection needed for abrasion on the road while looking sharp. Joe Rocket's top quality protection and comfort range from a plain black jacket to the racer look. Joe Rocket has a style for all riders.

"The quality and design of my Joe Rocket gear gives me the security and confidence to ride when I am out on the road or the track," said Auto A Fondo's motorcycle editor, Carolina Bojorquez.

Auto A Fondo along with Yamaha, Honda, Kawasaki, Suzuki and Goldwing trust Joe Rocket gear to feel safe when riding.

Joe Rocket, established by Bruce Parker, began in the 1980s with motorcycles and jackets. His desire to have a brand that could be easily pronounced, as opposed to the European counterparts, brought him to create the catchy Joe Rocket name. Parker's passion for the sport helped him create what Joe Rocket is today: Dependable gear for riders everywhere. Bruce Parker is another rider, and just like the many out there, he knows the importance of being protected when riding.

About Auto A Fondo

Auto A Fondo Media is a multi-media platform in Spanish language, the only one of its kind, that since 1990 generates automotive content for Hispanic outlets. We produce Auto A Fondo TVHD, a tv show that is broadcast on the Speed channel from USA to Chile, a total of 28 countries. We also have a weekly radio show through WRadio 690 in Los Angeles. In addition, we have a full color printed magazine that is distributed in the top 20 Hispanic Top Markets in the U.S that complements this package. There is also a digital version of the magazine, and through "apps" all of our editorials are reachable by mobile devices. Our Facebook page has over 22,000 followers.

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For more information about Auto A Fondo Media and its automotive TV - Radio- Magazine, visit

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