SOURCE: John DeKuyper & Sons(TM) Crave Chocolate Liqueurs

John DeKuyper & Sons(TM) Crave Chocolate Liqueurs

September 30, 2013 09:05 ET

John DeKuyper & Sons™ Crave Chocolate Truffle Liqueur Offers a New Way to Indulge This Season

Premium Chocolate Liqueur Launches New Flavor for Upcoming Fall and Holiday Seasons

DEERFIELD, IL--(Marketwired - Sep 30, 2013) - Today, John DeKuyper & Sons™ Crave Chocolate Liqueurs, a premium line of chocolate cordials, announces the nationwide launch of JDK&Sons™ Crave Chocolate Truffle Liqueur. The latest flavor to join the existing JDK&Sons™ Crave portfolio, which includes Chocolate Mint, Chocolate Cherry, and Chocolate Chili, this luscious new liqueur flavor offers chocolate lovers a unique way to enjoy a decadent chocolate treat as an indulgent cocktail.

JDK&Sons™ Crave Chocolate Truffle Liqueur provides the smooth, rich taste of chocolate truffles complemented with a touch of vanilla and slight hint of caramel. With only 95 calories per 1.5 ounce serving, this premium liqueur is a welcome addition to a variety of cocktails that delivers a complete, guilt-free chocolate indulgence with each sip.

"The addition of JDK&Sons™ Crave Chocolate Truffle Liqueur to our already tempting portfolio allows us to provide cocktail lovers with a new chocolate experience -- the rich, classic taste of pure chocolate truffle," said Brendan Lynch, Senior Director of Cordials and Rums for Beam Inc. "This delicious new flavor is the perfect way to delight your senses with unique chocolate flavored cocktails and will also make a wonderful hostess gift this holiday entertaining season."

The new cordial can be enjoyed over ice, poured over ice cream, or in one of the seasonal cocktails below:

Chocolate Ginger Spice
Ingredients:
1 part JDK&Sons™ Crave Chocolate Truffle Liqueur
1/2 part DeKuyper® Mixologist Collection Ginger Liqueur
3 parts Fresh Orange Juice

Instructions:
1. Build in order over ice in a highball glass and stir
2. Garnish with a cherry dropped into the glass

Banana Truffle-nog
Ingredients:
1 part JDK&Sons™ Crave Chocolate Truffle Liqueur
1 part Cruzan® Banana Rum
2 parts Coconut Milk

Instructions:
1. Combine ingredients in a cocktail shaker over ice and shake.
2. Strain into a chilled cocktail glass.
3. Garnish with shaved chocolate.

Pomegranate Truffle Fizz
Ingredients :
1 part JDK&Sons™ Crave Chocolate Truffle Liqueur
1⁄2 part DeKuyper® Pomegranate Liqueur
1 part Passion Fruit Nectar
Sparkling Wine

Instructions:
1. Combine all ingredients, except sparkling wine, in a cocktail shaker over ice and shake.
2. Strain into a champagne flute and top with sparkling wine.
3. Garnish with a lemon twist and pomegranate seeds dropped into the glass.

Orange Truffle Delight
Ingredients:
1 part JDK&Sons™ Crave Chocolate Truffle Liqueur
1⁄2 part JDK&Sons™ O3 Orange Liqueur

Instructions:
1. Layer ingredients in order in a shot glass.

"This new cordial is the perfect addition to your cocktails this fall and holiday season," said Bobby G, Master Mixologist for Beam. "JDK&Sons™ Crave Chocolate Liqueur is versatile in that it's just as delicious served over ice when you're enjoying a relaxing evening at home as it is in a cocktail mixed up for your guests at your next holiday gathering."

JDK&Sons™ Crave Chocolate Truffle Liqueur is launching in September 2013 with nationwide distribution and a suggested retail price of $17.99 per 750 ml bottle. It joins the JDK&Sons™ Crave Chocolate Liqueur product line, which includes Chocolate Cherry Liqueur, Chocolate Mint Liqueur and Chocolate Chili Liqueur. For additional cocktail recipes and product information visit http://DeKuyperUSA.com/Flavors/Crave.

About DeKuyper® Cordials & Liqueurs

DeKuyper® is the #1-selling line of domestic cordials featuring nearly 60 mixable and versatile flavors of cordials, liqueurs, crèmes, brandies and schnapps. Some DeKuyper® flavors have inspired the creation of cocktails and are now synonymous with those drinks. For example, in the mid-80s DeKuyper® Peachtree® Schnapps inspired the creation of the Fuzzy Navel, and in the mid-90s DeKuyper® Pucker® Sour Apple Schnapps inspired the creation of the Appletini. DeKuyper® was founded in Holland in 1695 by Johannes DeKuyper & Son and has been the brand to turn to for fresh and original liqueurs for more than 300 years.

About Beam Inc.

As one of the world's leading premium spirits companies, Beam is Crafting the Spirits that Stir the World. Consumers from all corners of the globe call for the company's brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials. Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry's fastest growing innovations.

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index. For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

JDK & Sons™ Crave Chocolate Truffle Liqueur, 15% Alc./Vol. ©2013 John DeKuyper & Son, Frankfort; Clermont, KY (Per 1.5 oz - Average Analysis: Calories 95, Carbohydrates 15.3g, Protein 0g, Fat 0g)
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