SOURCE: McDougall Interactive
July 17, 2013 14:41 ET
BOSTON, MA--(Marketwired - Jul 17, 2013) - John McDougall, president of Internet marketing firm McDougall Interactive, will be a presenter at tomorrow's Social E Conference, a comprehensive conference on social and digital marketing.
McDougall will be sharing essential tips and advice on web strategy, SEO, paid search, social media marketing, and more gleaned from his brand-new book, Web Marketing On All Cylinders (visit http://www.mcdougallinteractive.com/resources/internet-marketing-books/ for more information). He will join award-winning broadcast journalist Cheryl Fiandaca as a featured speaker.
According to Mr. McDougall, "A June 2013 Searchmetrics ranking factors study says social media and SEO are essentially tied together like bread and butter, and that marketers are wise to look for ways to leverage relationships between tactics. The study also claims that Google+ sharing will overtake Facebook by February 2016. Coupled with Google declaring that they had 1.2 trillion searches in 2012, there should be little doubt in marketers' minds how crucial Google is to their success. But even empires as vast as Rome have fallen, so marketers must understand that they need to have a comprehensive marketing strategy that works on all cylinders and provides a greater level of stability."
The Social E Conference brings Massachusetts-based businesspeople together to teach them the tricks of the social media trade. It features breakout sessions for independent business and sales professionals, small to mid-size business managers, and marketing professionals.
About McDougall Interactive
Founded in 1995, McDougall Interactive is a senior-level, full-service Internet marketing company that believes the key to great online marketing is always staying ahead of the curve. Their SEO-web design / SEO-web development / search and social media business model allows them to focus their efforts on rapidly changing Internet marketing technologies so clients' web sites are always in the top search engine results and their brands are generating consistent buzz. McDougall Interactive employs a talented lineup of in-house marketing experts who help your business generate more leads and sales by increasing both inquiries and conversions. Visit http://www.mcdougallinteractive.com/ for more information.
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