SOURCE: Martian Watches

Martian Watches

Martian Watches

November 12, 2014 08:00 ET

Joint Product From Guess and Martian Watches Named as 2015 CES Innovation Awards Honoree

GUESS CONNECT Smartwatch, Powered by Martian, Marries Fashion Watch Powerhouse and Wireless Technology Innovator

NEW YORK, NY--(Marketwired - Nov 12, 2014) - GUESS Watches and Martian Watches today announced that a new product resulting from their collaborative efforts, the GUESS CONNECT Voice Command Smartwatch, Powered by Martian, has been named a 2015 CES Innovation Awards Honoree. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, independent engineers and members of the trade media to honor outstanding design and engineering in cutting edge consumer electronics products across 28 product categories.

This new multi-function, fashion smartwatch line, designed to include models for men and women, is built by GUESS Watches, based on its global best-selling style called Rigor. This boldly styled smartwatch is powered by Martian technology that is updateable and replaceable to keep GUESS CONNECT watches fresh and relevant for years to come. The goal of this new smartwatch collaboration is simple and powerful: to bring intelligent features and functionality to a very popular fashion watch -- making a watch that can remain relevant, classic and valuable over the coming years.

The watches will be water resistant and will incorporate Martian's Dual Mode functionality, simultaneously offering voice command functions via Classic Bluetooth while utilizing Bluetooth LE to provide hands-free and eyes-free notifications to the wrist from 1000s of popular apps and programs.

The GUESS CONNECT Smartwatches will uniquely house a fully-contained Martian module that sports a microphone and clear audio speaker and allows users to connect to their smartphone's resident voice command app, so wearers can give voice commands, talk and listen, and respond to texts directly from the watch. In addition, using the free iOS & Android App, users can customize which notifications are received on the watch, create unique vibration patterns to distinguish between alert types, and recall the most recent notification with just a tap of the watch glass.

"The GUESS CONNECT Smartwatch, Powered by Martian, represents one of the first true marriages of a fashion watch powerhouse and a wireless technology innovator," states Cindy Livingston, President and CEO of SEQUEL/ GUESS Watches. "We are thrilled to move in this direction with a proven technology innovator with previous CES Innovations Awards to create smart, GUESS designs."

The prestigious CES Innovation Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the global gathering place for all who thrive on the business of consumer technology, and have been recognizing achievements in product design and engineering since 1976.

The GUESS Watches designs, Powered by Martian, will be displayed at the 2015 International CES, which runs Jan. 6-9, 2015, in Las Vegas, Nevada in the combined Guess/Martian Booth Sands Expo Booth #70843. Honorees will also be recognized at CES Unveiled New York, which features dozens of exhibitors and networking opportunities, and runs 4:30-7:30 PM on November 11 at the Metropolitan Pavilion, New York.

Entries are evaluated on their engineering, aesthetic and design qualities, intended use/function and user value, how the design and innovation of the product directly compares to other products in the marketplace and unique/novel features present.

Products chosen as CES Innovation Honorees reflect innovative design and engineering in some of the most cutting edge tech products and services coming to market.

2015 CES Innovation Honoree products are featured on CESweb.org/Innovation, which lists product categories, as well as each product name, manufacturer information, description, photo and URL.

About GUESS Watches
GUESS Watches launched its collection in 1983 with a line of men's and women's fashion watches. Consistent with the GUESS image, the ever evolving watches appeal to young, fashion-driven consumers around the world. Constant attention to new ideas and cutting-edge design keep the brand relevant to today's trends. The GUESS Watch consumer is young, sexy, adventurous and incorporates the watches as part of their accessory wardrobe. GUESS Watches are sold in over 100 countries through a network of distributors and 20,000 retail points of sale. Sequel AG holds the exclusive distribution rights for GUESS Watches worldwide. Sequel AG is headquartered in Zug, Switzerland with satellite offices in London, Paris, Hong Kong, Toronto, and Norwalk, Connecticut. For more information, please visit www.guesswatches.com.

About Martian Watches
Martian Watches is a California-based wireless technologies developer that is reshaping how we communicate with friends, family and the world. Best known for its award-winning classic-designed Martian Voice Command and Martian Notifier smartwatch lines, the Martian team has an extensive history in patented Bluetooth development and OEM solutions. For more information on Martian Watches, please visit www.martianwatches.com.

Contact Information

  • Annie Santo
    VP Globlal Marketing, GUESS WATCHES
    Email: Email Contact
    Phone: +1.203 523 7298

    Lisa Grau
    Media Relations, Grau PR (Martian Watches)
    Email: Email Contact
    Phone: +1.760.207.9090