December 16, 2008 12:01 ET

Joost Grows Indie Music Catalog

Artists From Leading Independent Labels and Aggregators Now Playing on Joost

NEW YORK, NY and LONDON--(Marketwire - December 16, 2008) - Joost today announced it has added nine independent music labels and aggregators to its ever increasing content library. There are now more than 18,000 music assets -- including music videos, interviews and live performances -- available in the Music section of

"The internet has redefined music and made it possible for a more diverse range of artists -- discovered and fostered by independent labels -- to find commercial success and make it big," said Danny Passman, global head of programming, Joost. "Our goal is to reflect this new musical landscape by bringing the best independent music out there today to our great music offering on Joost."

Aggregators that have joined Joost include:

KOCH Entertainment Distribution: Koch Entertainment Distribution is a leading independent aggregator of digital audio and video content. The company operates its own labels and hosts the largest distribution roster of any independent, which includes Koch Records, Suburban Noize, Fat Beats Records, Taang!, Fat Boy Records, and many more.

[PIAS] DIGITAL: Established in January 2004, [PIAS] Digital provides over 200 leading independent labels with a professionally managed route into the ever-growing number of opportunities for digital distribution. [PIAS] Digital specializes in the supply and sales of audio and audio-visual entertainment content across multiple global services with particular emphasis on Online and Mobile and in-home entertainment platforms. [PIAS] Digital distributed labels include Big Brother, Dirtee Stank, Fabric, Independiente, Ninja Tune, Southern Fried, Union Square and Wall of Sound; artists include Funeral For A Friend, Grace Jones, Mogwai, Neon Neon, Oasis, Soulwax and Travis.

The new independent music labels that have joined Joost include:

Defected: For the past 10 years, Defected has been leading the international dance music scene, attracting some of the greatest talents working in the industry, including Banda Sonorra , DJ Chus, Bob Sinclar, DJ Gregory, Junior Jack, Martin Solveig, Dubtribe Sound System and Sandy Rivera. Watch at

Domino: Fifteen years since its inception, Domino Recording Company is now established as one of the UK's leading independents. Domino has long championed and nurtured the outsider whilst enjoying both critical and commercial success with artists such as Franz Ferdinand, Arctic Monkeys, The Kills, The Last Shadow Puppets, Animal Collective, Lightspeed Champion, and The Count & Sinden. Watch at

Epitaph: Epitaph Records is one of the most respected independent labels of all time, featuring a diverse roster from punk to post-hardcore, powerpop to hip hop. Started by Bad Religion guitarist Brett Gurewitz, the Epitaph Records Channel on Joost features music videos from Bad Religion, The Offspring, Story of the Year, Atmosphere and Sage Francis. Watch at

ESL Music: ESL Music is a record label founded by Rob Garza and Eric Hilton, the international DJ and Production duo Thievery Corporation. Originally established to deliver the sounds of Thievery Corporation to the world, ESL Music quickly expanded its artist roster to encompass the duo's globally oriented tastes, with artists such as Ursula 1000, Chris Joss, Thunderball, The Karminsky Experience, Blue States, Sofa Surfers, Federico Aubele, Joe Bataan and Ocote Soul Sounds. ESL Music comes to Joost through a partnership with INgrooves, and can be found at

Fearless: Fearless Records is an alternative rock-oriented record label best known for their punk, punkpop, ska and post-hardcore acts, including Plain White Ts, The Maine, Funeral Party, Artist Vs. Poet, A Static Lullabuy and The Morning Light. Watch at

Hopeless: Hopeless Records' punk rock label features pop punk, emo, alternative rock, and metal performers including All Time Low, There For Tomorrow, Anarbor, Avenged Sevenfold and The Human Abstract. Watch at

Sarathan Records: Sarathan is an eclectic label with a roster that demonstrates not only an emphasis on quality regardless of genre, but also a breadth of backgrounds ranging from music industry legends to budding DIY talent. The Sarathan Channel on Joost includes videos from GRAMMY™ nominee Abra Moore; the soon-to-explode LA post-punk doom-pop band War Tapes; and the Airpushers, a genre-bending project from GRAMMY-winning Printz Board and Tim Izo Orindgreff of the Black Eyed Peas band; and others! All can be viewed at

Stones Throw: Stones Throw Records is an independent hip hop record label based in California. Stones Throw is home to Madlib and many of his projects: Madvillain, Jaylib, Yesterdays New Quintet, Quasimoto, Sound Directions and Lootpack. Other notable artists on the Stones Throw's past and present roster include James Pants, Gary Wilson, The Turntablist (aka DJ Babu), Rob Swift, Rasco, Breakestra, Oh No, Dudley Perkins, J Dilla (aka Jay Dee), and Koushik. Stones Throw comes to Joost through a partnership with INgrooves, and can be found at

Victory Records: Victory Records focuses on the world of independent alternative, metal, hardcore, emo and punk music. The Victory Records channel on Joost features videos from the label's current and former artists, including Aiden, Taking Back Sunday, Hawthorne Heights, Silverstein and Thursday, and can be found at

In addition, Joost features behind-the-scenes interviews, insider access and live concert footage of indie artists courtesy of partnerships with (, 88HIPHOP ( and Uncensored Interview (

Music entertainment from 88HIPHOP, Defected, Domino, ESL, Koch, [PIAS], Sarathan and Uncensored Interview will be available on Joost globally. Epitaph, Fearless, Hopeless, and Victory have music entertainment available on Joost in the U.S.

Joost launched its Flash-based web video service in October and features a number of social tools that are designed to help people communicate with each other, to navigate through more than 57,000 video assets and to integrate user expression directly into the service. A Joost application is also available for the iPhone and iPod touch.

About Joost

Founded by Janus Friis and Niklas Zennstrom, Joost brings video and social interaction together online. All of the video on Joost is professionally produced and streams on-demand to people around the world for free in a high-quality format. Today, Joost has more than 57,000 program elements, including more than 400 television series and 1,200 movie and short film titles. For more information, visit

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