SOURCE: Joystar, Inc.

August 11, 2005 09:00 ET

Joystar Announces JM Dutton Analyst Reiterates Speculative Buy Rating

Twelve Month Target Price $1.50

ALISO VIEJO, CA -- (MARKET WIRE) -- August 11, 2005 -- Joystar, Inc. (OTC BB: JYSR), the nation's largest and fastest growing travel agency network announced today that Dutton Associates (www.jmdutton.com) analyst, Richard West, CFA, reiterated his Speculative Buy Rating for Joystar. The research note reads as follows:

Joystar Creates Blog To Present Its Innerworkings To All; Speculative Buy Rating Reiterated

Richard W. West, CFA

August 10, 2005. Joystar (OTC BB: JYSR) announced on July 21, 2005, that, as a means of "opening itself" to the world, it began a blog dedicated to presenting information on its inner-workings to all comers. The blog, entitled "Inside Joystar," presents internal memos to agents, up-to-date counts of professional agents, and travel deals. The blog also will give anyone the opportunity to post messages on any topic related to Joystar and/or the travel industry. At present prices, Joystar is selling at approximately a $10.0 million market capitalization and we believe it represents a high reward speculation with little apparent downside risk.

Read Full Research Note: (http://jmdutton.com/research/JYSR/index.html)

About Joystar, Inc.

Joystar is the nation's largest and fastest growing host travel agency with over 2,200 professional agents. The Company empowers travel agents to operate successful home-based businesses by providing them with the training, tools and back office support they need to achieve and sustain competitive advantage. In addition to the most rewarding compensation plan in the industry, the benefits of being a member of Joystar include a free consumer travel website, Joystar's "Agents Only" Extranet filled with booking and marketing booking tools, stock options, and Solo 401K retirement plan.

Safe Harbor Act

Statements contained in this press release, which are not historical facts, are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based largely on the Company's expectations and are subject to a number of risks and uncertainties beyond the Company's control, including but not limited to economic, competitive and other factors affecting the Company's operations, management team effectiveness, expansion strategies, available financing, market prices and recovery costs, government regulations involving the Company, facts and events not known at the time of this release, and other factors discussed in the Company's filings with the Securities and Exchange Commission. These statements are not guarantees of future performance and readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. The Company undertakes no obligation to update publicly any forward-looking statements.

Contact Information

  • For more information, contact:

    At Joystar:
    George Mottel
    Joystar, Inc.
    949-837-8101
    Email Contact

    Investor Relations:
    Gary Geraci
    Equity Performance Group
    617-723-2373
    Email Contact