SOURCE: Joystar, Inc.

August 23, 2005 14:11 ET

Joystar's Network Exceeds 2,500 Travel Agents

Company On Track to Reach 4,000 Agents by Year-End

ALISO VIEJO, CA -- (MARKET WIRE) -- August 23, 2005 -- Joystar, Inc. (OTC BB: JYSR), the nation's largest and fastest-growing travel agency network announced today that the Company's virtual sales force has grown to over 2,500 professional agents. At current membership growth rate the Company expects to reach 4,000 agents by year-end.

Joystar CEO William M. Alverson stated, "The major catalyst for growth in our business revolves around our ability to rapidly enlist professionals into our Agent Advantage Pro and Pro 100 networks. Our technology solutions combined with the competitive advantage inherent in being a Joystar member provide the travel agent community with the most competitive rates and commissions in the industry. This powerful combination has enabled Joystar to show accelerated growth in virtually all facets of its business."

On August 15th the Company announced results for the quarter ending June 30, 2005. Gross travel sales increased 255% to $1,367,477 compared to $535,788 for the previous quarter ended March 31, 2005. During the same period, membership increased by 820 travel agents to 2,022. Additionally, Joystar received new travel bookings (not completed) totally over $4,300,000 during the three months ended June 30, 2005.

Mr. Alverson continued, "As travel agents continue to migrate from the 'store front model' to our network, they bring with them the opportunity for Joystar to expand its market share in the estimated $7.6 billion 'home office or virtual' travel agent segment. Due to the rapid growth in the number of agents joining our network, our financial performance is improving and we are targeting profitability by the end of the first quarter of 2006."

A conference call will be held to discuss recent corporate developments Wednesday, August 24, 2005 at 4:15 PM (EDT). The dial-in number is 1-888-632-5950 or 1-713-481-1320. It is advisable that interested parties dial in approximately 5-10 minutes before the conference call is scheduled to begin.

About Joystar, Inc.

Joystar is the nation's largest and fastest growing travel agency network. The Company specializes in selling complex travel products including cruises, vacation packages and group travel through its national sales force of 2,500 professional agents. Joystar's comprehensive business combines innovative technology, marketing opportunities and expert support services to the Company's independent and home-based travel agents. With Joystar, professional travel agents can concentrate on promoting travel and creating customer loyalty without the administrative and financial burden of owning/operating a traditional storefront travel agency.

Safe Harbor Act

"Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future events or results. Joystar, Inc. disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. Please refer to the documents filed by Joystar, Inc. with the Securities and Exchange Commission, which identify important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with our ability to (i) increase revenues, (ii) obtain profitability, and (iii) obtain additional financing, changes in general economic and business conditions (including in the online business and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, risks in connection with acquisitions, the time and expense involved in such development activities, the level of demand and market acceptance of our services and changes in our business strategies.

Additionally, forward-looking statements concerning the performance of the travel and leisure industry are based on current market conditions and risks, which may change as the result of certain regulatory, political or economic events, a shift in consumer travel preferences, as well as those risks and uncertainties described in the Company's filings with the Securities and Exchange Commission, which could cause actual events or results to differ materially from the events described in the forward-looking statements, whether as a result of new information, future events or otherwise. Readers are cautioned not to place undue reliance on these forward-looking statements.

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