SOURCE: The RightThing

The RightThing

December 20, 2010 12:28 ET

JSTN (Job Search Television Network) Partners With The RightThing to Bring the Power and Innovation of Video to Effectively Recruit the Best Talent

AURORA, IL and FINDLAY, OH--(Marketwire - December 20, 2010) - The RightThing, a leading recruitment process outsourcing (RPO) provider, today announced they have created an alliance with JSTN (Job Search Television Network, Inc.), a revolutionary platform utilizing video to help organizations attract top talent and convey their employment brand. Combining The RightThing's proven recruitment process outsourcing solutions with JSTN's leading edge Search Engine Optimized video and multi-channel media recruitment and branding platform, the partnership has already proven to deliver successful results to clients.

Initially partnering in October 2010 to assist one of America's largest cellular providers source and recruit over 2,300 applicants in ten days, JSTN's compelling job specific videos were used to virally spread the word through the Web and mobile devices. Using real time metrics that identified where the video was receiving the most applicants, The RightThing was then able to immediately connect with the best talent.

"In a competitive talent landscape, organizations who commit to aggressive marketing strategies that maximize the benefits of mobile technology, social media and Web 2.0 will see a big payoff," said Terry Terhark, CEO of The RightThing. "As the leader in innovative video recruitment, we are excited to partner with JSTN as our alliance will provide clients with proven video recruitment methods to attract the best fit for their organizations."

As the partnership evolves, The RightThing plans to integrate JSTN's video capabilities into its proprietary AIRS SourcePoint technology. This integration will provide a whole new level for SourcePoint clients to attract talent through their extensive end-to-end candidate-sourcing process.

"JSTN is thrilled to be partnered with The RightThing as their prestige in the marketplace is a tremendous endorsement of JSTN's unmatched value and innovation for recruitment and employment branding," said JSTN CEO Roger Stanton. "However, it's not just about the technology -- it's also about results. Not only are we seeing incredible response rates to JSTN videos posted for The RightThing clients, but these responses are from qualified candidates. JSTN helps companies recruit far more cost-effectively by successfully targeting candidates they want to hire."

About The RightThing
The RightThing is one of the nation's leading recruitment process outsourcing (RPO) providers. Harnessing the power of unmatched proprietary technology, The RightThing continues to lead the industry with innovative, scalable solutions that help clients find, recruit, hire and retain top talent. Dedicated to recruitment leadership, technology and outsourcing, The RightThing offers recruiting solutions to small, medium and large organizations serving many of the world's leading companies. The RightThing is also parent company to AIRS, the leading provider of recruitment training. For more information, visit http://www.rightthinginc.com.

About JSTN
JSTN™ - Job Search Television Network is a new multimedia platform that provides entertaining and compelling information about career opportunities in the community. JSTN's job specific videos, as well as information on the companies behind the job, can be utilized throughout the web, mobile devices and through JSTN's television network. JSTN's video provides a compelling way to attract top candidates, and our metrics reports are leading employers to conversion rates that are 3 to 9 times higher than traditional sourcing! Through a unique TV news format, JSTN™ guides jobseekers to the most sought after jobs and lucrative positions in the area. Simply put, JSTN™ is the future of job employment.

Contact Information

  • Media Contact:
    Whitney Killinger
    Public Relations
    The RightThing, LLC
    331-248-0059
    Email Contact