SOURCE: Jump Cut

October 24, 2014 18:16 ET

Jump Cut Launches Print Division

Names Brandon Schaefer Creative Director

NEW YORK, NY--(Marketwired - October 24, 2014) - Leading independent advertising agency Jump Cut has launched a print division and named Brandon Schaefer Creative Director, it was announced today by Jump Cut CEO Stephen Garrett.

At Jump Cut, Schaefer will oversee all print campaigns, which includes posters, bus shelters, bus wraps, billboards and select social media and online advertising units. Schaefer will also oversee additional hires to do print work.

"I've admired Brandon's work for a long time," Garrett said. "He has movie posters in his blood, and his encyclopedic knowledge of design history plays an inspired role in his creative process. He really knows how to promote a stunning film with an equally arresting image. Brandon is the perfect man to head up our new print division and open a whole new chapter for Jump Cut. Best of all, we can now produce more integrated campaigns across multiple channels and platforms, and really enhance our skills like never before."

Schaefer added: "As we've collaborated on a lot of the same projects over the years, I've always been taken with the way Jump Cut approaches their craft, their passion for film and our shared sensibility about design. I'm excited to work with Stephen and his team to make the print division a place which the industry can consistently turn to for outstanding creative ideas."

Schaefer is a graphic designer and former writer for film.com. His clients have ranged from IFC Films to The New York Times, and his work has been exhibited internationally and featured in several publications over the years. He has designed home video packaging and key-art for contemporary independent productions to foreign and Hollywood classics, such as Lawrence of Arabia and West Side Story. Schaefer also co-curates Silver Screen Society, a website dedicated to celebrating film through illustration, and beginning in the fall, he will co-host a monthly podcast focused on film art and design.

About Jump Cut:

Jump Cut is a leading independent advertising company specializing in creative campaigns for a wide variety of acclaimed pictures that have won Oscars, Golden Globes and some of the top prizes at major film festivals throughout the world. Recent trailer campaigns include The Raid 2, Leviathan, The Broken Circle Breakdown, Short Term 12, Dirty Wars, and Red Army; and ongoing work for the New York Film Festival, the Film Society of Lincoln Center, the Museum of Modern Art, and the Metropolitan Opera. The company was founded by Stephen Garrett, a co-founder of Kinetic and the former Film Editor of Time Out New York who has won 12 Golden Trailer Awards in his two decades of work on trailer campaigns for such acclaimed films as Antichrist, Carlos, Taxi to the Dark Side, The Central Park Five, Half Nelson, and Let the Right One In.

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