SOURCE: Options Media Group Holdings, Inc.

June 06, 2011 09:25 ET

Justin Bieber and PhoneGuard Introduce PhoneGuard 360 Mobile Phone Applications Suite -- Saving Lives While Enhancing the Smart Phone User Experience

BOCA RATON, FL--(Marketwire - Jun 6, 2011) - Two-time Grammy nominated singer and songwriter Justin Bieber and Options Media Group Holdings, Inc. (OTCQB: OPMG) (PINKSHEETS: OPMG), which recently announced it is changing its name to PhoneGuard, Inc., today introduced a revolutionary new mobile phone application suite to the marketplace that will virtually eliminate the dangers of texting while driving while at the same time providing features to protect the user and the important information stored on the phone. Beginning today and accelerating throughout this summer, Justin and the Company will partner on a series of promotions designed to increase awareness of the dangers of texting while driving. Distracted driving is now responsible for 1 of 4 automobile accidents in America and a death approximately every 11 minutes, yet 87 percent of teens admit to texting while behind the wheel. The formal launch of PhoneGuard 360 is set for July 11th.

PhoneGuard's revolutionary Drive Safe anti-texting while driving software application suite disables the texting, emailing and keyboard functions of a mobile phone in a vehicle is in motion. By using GPS to track speed and coordinates, the Don't Text Don't Drive Mobile Application automatically turns off certain functionalities of the driver's mobile phone when the phone is in a moving vehicle. Thus, the user will no longer be able to text, email, surf the web or instant message while driving. When the car is stopped for more than 5 seconds, however, the phone will automatically allow texting and other data functions to resume. Any missed text messages will be waiting for the user. Once the user starts driving again, the software will automatically block these activities again.

Justin commented, "PhoneGuard 360 is about saving lives pure and simple. It's horrible what is happening out on the roads today. Injuries and lives cut short because so many people are texting and talking on their phones while driving. Please join me and PhoneGuard to stop this tragedy. I am backing PhoneGuard 360 because not only will it prevent accidents, but also because it is jam packed with a lot of other apps to protect the phone's owner and all of the stuff on the phone. It even has a personal panic alarm feature that will automatically dial 911, parents or any other selected number in case of an emergency."

The issue of distracted driving is a major concern as it is estimated by the U.S. Department of Transportation that distracted drivers cause more than 600,000 accidents and 330,000 injuries each year. Working with PhoneGuard on this important initiative reinforces Justin Bieber's long standing commitment to increasing public awareness of this issue while at the same time providing important financial support for charities such as the Remember Alex Brown Foundation, organized by the family of teenager Alex Brown, who tragically lost her life to texting while driving.

Mrs. Jeanne Brown, mother of Alex Brown and Founder of the Remember Alex Brown Foundation, said, "On behalf of all the members of the Foundation and all who have taken our pledge not to text and drive, I want to thank Justin and PhoneGuard for bringing increased public attention to this important issue and making a real difference in the lives of others."

"We believe PhoneGuard is a game changing product in the mobile applications space," commented Keith St. Clair, Chairman of PhoneGuard. "The dangers of texting while driving have been well publicized and almost every state in the union has enacted legislation to increase the penalties, yet the practice remains wide spread. PhoneGuard 360 when installed on the handset enables the setting of practical, but flexible limits on the usage of the handset, while providing a host of additional useful features and functions to protect not only the phone's user, but also the valuable data, e-mails, contacts, music, and photos so many of us are now storing on our smart phones. The personal panic alarm feature, in particular, places PhoneGuard 360 in a category all its own and will provide children, parents and businesses unparalleled levels of safety and security."

Justin Bieber is a global superstar, with a #1 album in 17 countries. He is the undisputed king of social media, with truly electrifying stats: over 1 billion views on YouTube, over 29 million Facebook fans, and over 10 million followers on Twitter. He recently made Time Magazine's list of the 100 Most Influential People in the World and in 2010 was named one of Barbara Walters' 10 Most Fascinating People.

About Options Media Holding Group, Inc.

Options Media Group Holdings, Inc., which recently announced it is changing its name to PhoneGuard, Inc., is a leading provider of mobile application software. The Company's flagship product, Drive Safe anti-texting while driving software application suite, is a next-generation software suite with the most robust set of features and functions available today. The software product, which is easily downloadable to mobile phones, allows for global positioning satellite tracking of the mobile device in order to calculate the rate of speed of travel. Above certain predetermined speeds, the Drive Safe Software will lock the keyboard and prevent the user from emailing, surfing the web or texting. While Drive Safe Software is designed to prevent texting while driving, it also offers parents and employers the ability to monitor the driving habits of mobile phone users in order to prevent speeding. More information on PhoneGuard is at www.PhoneGuard.com.

Safe Harbor Statement

This press release contains forward-looking statements including: Justin Bieber and PhoneGuard partnering this summer on a series of promotions focusing on Drive Safe. Forward-looking statements can be identified by words such as "anticipates," "intends," "plans," "seeks," "believes," "estimates," "expects" and similar references to future periods. Forward-looking statements are based on our current expectations and assumptions regarding our business, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Our actual results may differ materially from those contemplated by the forward-looking statements. We caution you therefore against relying on any of these forward-looking statements. They are neither statements of historical fact nor guarantees or assurances of future performance. Important factors that could cause actual results to differ materially from those in the forward-looking statements include unanticipated changes to the working relationship between Justin Bieber and PhoneGuard.

Further information on Options Media's risk factors is contained in its filings with the Securities and Exchange Commission including its Form 10-K for the year ended December 31, 2010. Any forward-looking statement made by Options Media in this press release speaks only as of the date on which it is made. Factors or events that could cause actual results to differ may emerge from time to time, and it is not possible to predict all of them. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

Contact Information

  • Contact Information:


    Christian Kirsebom
    Emerging Growth Research, LLC
    Telephone: (925) 247-6666