SOURCE: Kemp Goldberg Partners

Kemp Goldberg Partners

May 16, 2012 15:39 ET

Kemp Goldberg Partners Announces Yale Cordage as Latest Client Addition

Agency Will Provide Marketing and Public Relations Services for Custom and Specialty Rope Manufacturer

PORTLAND, ME--(Marketwire - May 16, 2012) - Kemp Goldberg Partners, a nationally recognized advertising, public relations and interactive agency, today announced Yale Cordage, a custom and specialty rope manufacturer located in Saco, Maine, as a new client. The Portland-based agency will conduct a comprehensive brand review and develop a communications strategy to address their marketing needs within their target industries.

"Kemp Goldberg Partners' history of success and broad experience elevating brands demonstrate a unique ability to create value for our company," said Yale Cordage Vice President Bill Putnam. "Yale Cordage is at a pivotal point in our growth strategy and we believe Kemp Goldberg is the best partner to help us promote our products and expertise, and increase our market share in new and interesting ways."

Yale Cordage first introduced synthetic fiber into commercial fishing in 1950, and continues to design and manufacture custom, application-specific ropes of the highest quality, winchlines, stringing lines and blocklines for utilities; fiber optic pulling lines for telephone construction; bull ropes and climbing lines for arborists; safety lanyards and lifting slings for industrial applications; ropes for marine applications -- from hawsers for mooring commercial tankers to halyards for sailing dinghies.

Yale continuously develops unique custom and modified machinery to maintain its advantage in processing fibers to their fullest potential. This allows them to design and manufacture custom and specialty rope for specialty applications such as oceanographic arrays and faired electromechanical cables.

"Yale Cordage is a leading innovator in its field and we couldn't be more thrilled to be working with them," said Pamela Boudreau-Kemp, principal, Kemp Goldberg Partners. "We're honored to be selected as Yale Cordage's agency and we believe their confidence in us is a testament to the diversity and scope of our agency's capabilities."

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About Kemp Goldberg Partners
Headquartered in Portland, Maine, and with an office in Washington, D.C., Kemp Goldberg Partners is a nationally recognized advertising, public relations, public affairs and interactive agency that helps its clients build and maintain business momentum. The talented people at Kemp Goldberg Partners work hard to connect clients with their markets and help brands find their voice. For more information on how Kemp Goldberg Partners can help you connect, please visit http://KempGoldberg.com.

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