SOURCE: Atlantic Records

November 16, 2010 14:25 ET

Kid Rock Announces the First Leg of the "BORN FREE" Tour on Heels of New Album Release

Tour Includes Biggest Headlining Show of Kid Rock's Career -- Ford Field in Detroit -- to Celebrate His 40th Birthday; Country Outlaw Jamey Johnson to Open Tour

DETROIT, MI--(Marketwire - November 16, 2010) - Kid Rock announces today the first 3 months of his "BORN FREE" tour that comes in support of his new album that hits stores today. The kickoff of the tour comes in the form of a 40th birthday party Kid Rock is throwing for himself with 60,000 of his closest friends, at Detroit's Ford Field, home of the Detroit Lions football team. The stadium will be renamed "40 Field" in honor of the occasion. The special show will include surprise guests and plenty of surprises. Tickets for the Detroit celebration will go on sale November 26th, tickets for the tour will go on sale December 3rd and 4th depending on the market through all the usual outlets.

As usual Kid Rock will be backed by his own excellent Twisted Brown Trucker Band. Following the Detroit celebration the tour wraps around the country, hitting arenas throughout the country with this first leg of the tour ending March 12th in Memphis, TN. This is just the beginning of a busy touring year for Kid Rock, who plans to add more dates later in the year. The headlining tour will also feature very special guest Jamey Johnson, whose new album "The Guitar Song" has been drawing rave reviews from fans and critics alike. 

This tour comes in support of Kid Rock's just released album "Born Free" which is being released amongst a flurry of promotion. After shaking up the European Music Awards in Madrid last week and the CMA Awards on November 10th, Kid Rock will appear on the live broadcast of the American Music Awards on Sunday, November 21st. A documentary titled "Kid Rock: Born Free" will start airing across MTV, Vh1, and CMT on November 16th, adding to the huge visibility leading up to the release provided by TNT and ESPN sports campaigns featuring the album's first single, "Born Free." The companion video to the song is already receiving accolades across the channels after debuting last week. The album, which will not be available via iTunes, will be available at all major retailers including Target, Wal-Mart, Meijer, Amazon, and FYE and also at, for the first time ever, non-traditional retailers Little Caesars, Radio Shack, and Boot Barn, as well as on http://KidRock.com

Kid Rock's last album "Rock 'N Roll Jesus," released in 2007, debuted at #1 and stayed in the charts for 100 weeks, becoming the biggest selling Rock album of 2008. His hit single "All Summer Long" hit #1 in 8 countries and provided Kid Rock the opportunity to expand his huge touring base outside of America. Kid Rock has a unique ability to genre-hop, marking his territory everywhere. He hosted last year's CMT Awards (whose ratings rose 19% over the previous year) and performed at events ranging from the Grammy's to the VMAs, EMAs and CMAs to the Hip Hop Honors. He has performed for and visited troops overseas numerous times, and remains one of entertainments most vocal supporters of our soldiers abroad. In the past year he has entered into a unique partnership with Jim Beam, while at the same time expanding his philanthropic efforts through his own Kid Rock Foundation.

KID ROCK'S "BORN FREE TOUR" 2011
 w/ Very Special Guest Jamey Johnson

SAT 1/15/11 Detroit, MI  Ford Field (B-Day Show) 
FRI 1/21/11  Saginaw, MI  Dow Events Center 
TUE 1/25/11  Grand Rapids, MI Van Andel 
WED 1/26/11 Toledo, OH Huntington Center 
FRI 1/28/11  Columbus, OH  Schottenstein Center 
SAT 1/29/11 Dayton, OH Nutter Center 
TUE 2/1/11 Wichita, KS  Intrust Arena 
TUE 2/8/11 Bossier City, LA  CenturyTel Center 
WED 2/9/11  Little Rock, AR  Verizon Wireless Arena
FRI 2/11/10 Louisville, KY KFC Yum! Center
SAT 2/12/11 Greenville, SC Bi-Lo Center 
MON 2/14/11 Pensacola, FL Pensacola Civic Center 
WED 2/16/11 N. Charleston, SC N. Charleston Coliseum
FRI 2/18/11  Nashville, TN  Bridgestone Arena
SAT 2/19/11  Birmingham, AL  BJCC
TUE 2/22/11 Greensboro, NC  Greensboro Coliseum 
WED 2/23/11 Huntington, WV  Big Sandy's 
FRI 2/25/11 Kansas City, MO  Sprint Center
SAT 2/26/11 Chicago, IL  United Center
MON 2/28/11 Peoria, IL  Peoria Civic
TUE 3/1/11  Evansville, IN  Roberts Stadium 
FRI 3/4/11  Atlanta, GA  Gwinnett Center 
SAT 3/5/11 Orlando, FL  UCF Arena 
TUE 3/8/11 Hollywood, FL  Hard Rock 
WED 3/9/11  Jacksonville, FL  Veterans Memorial Arena 
FRI 3/11/11 Jackson, MS  Mississippi Coliseum 
SAT 3/12/11 Memphis, TN  FedEx Forum

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