February 25, 2009 09:07 ET

KidZui Recognized for Safety and Responsibility With 2009 WiredSafety Best of the Web Award

Tweenangels, WiredSafety's Preteen Cybersecurity Experts, to Advise KidZui on Best Practices

SAN DIEGO, CA--(Marketwire - February 25, 2009) - KidZui, The Internet for Kids (, will be recognized at WiredSafety's 9th Annual WiredKids Summit today. The event is run entirely by the award-winning teen and preteen experts in WiredSafety's program, the Teenangels and Tweenangels. is the largest and oldest online safety, education and help charity in the world.

KidZui will be recognized twofold this year. First as a personal favorite by WiredSafety's Tweenangels, the seven to twelve year old cybersafety experts trained by Parry Aftab, Internet privacy and security lawyer and founder of WiredSafety. Second, KidZui is a recipient of the elite 2009 WiredKids Best of the Web Award.

The WiredKids Best of the Web Award winners are nominated by kids as their favorite sites. More than 50,000 students nominated sites in the 2009 awards. Thousands of sites received nominations, but only 143 qualified for parental review. WiredSafety's team of moms reviewed the 143 sites and trimmed the list down to 62, which Parry Aftab then scrutinized (wearing her cyberlawyer hat) to determine this year's winners. Only 14 websites receive the 2009 WiredKids Best of the Web Award.

The Tweenangels, who present research findings throughout the WiredKids event, will also advise KidZui on how to expand and enhance The Internet for Kids. These exceptional kids advise leading companies and governmental entities as part of the Tweenangels' mission to help everyone be safer online, on cell phones and on gaming devices.

KidZui hopes to utilize the Tweenangels' understanding of what other tweens do online, and what they want from the web. In naming KidZui as a favorite site, two Tweenangels said, "We want more KidZui! More sites, more games and more YouTube approved videos!"

Aftab said KidZui is firmly committed to children's safety. "KidZui got the formula right when it built an 'Internet for kids' that, for example, allows fun and age-appropriate YouTube videos and social networking tools where kids share their favorite websites not their personal information," she said. "Parents are tired of having to say 'no' all the time to what their kids want to do online. With KidZui, they can say 'yes' and know they are safe. It's everything the kids want and everything parents need."

Built for kids ages 3-12, KidZui makes surfing the Internet safe, fun and engaging. With KidZui, children can independently access more than 1.5 million websites, games, pictures and videos, reviewed and approved by a team of KidZui editors. KidZui's parent and teacher tools give them complete control of their kids' online experiences. Weekly emails give parents and teachers a summary of the sites their kids have visited.

"The Internet opens up a world of possibilities for children, and it's important for them to have the freedom to explore safely," said Cliff Boro, chairman and chief executive officer of KidZui. "We appreciate WiredSafety's recognition of KidZui's dedication to creating a safe cyber environment for kids that also lets them discover and learn. And we look forward to the Tweenangels' input to make KidZui even better."

The Tweenangels and WiredSafety know what parents and kids want and expect from their Internet experience. The research findings the Tweenangels and their older counterparts, the Teenangels, discovered for the Summit include:

--  Moms play online games with their kids almost as often as dads do.
--  When kids engage their parents with their online activities, the kids
    themselves are safer and more careful across the board. Five times as many
    of them know about parental controls and privacy settings than the kids who
    always surf alone.
--  Boys post more videos to YouTube than girls do, but both watch them as
--  Cyberbullying occurs as early as 2nd grade and peaks in 4th grade.
--  When kids are targeted by a cyberbully, most kids hide it from their
    parents (unless they surf together or play online games together).
--  Boys tend to be riskier online than girls, by sharing more personal
    information and offline meetings with people they only know online.
--  85% of elementary school kids share their password with at least one
    other person.

The Awards presentation will take place today, February 25, during the 9th Annual WiredKids Summit which begins at 9:00 a.m. EST. The summit takes place at the Dirksen Senate Building in Washington, DC.

About WiredSafety is a 501(c) (3) charity and the largest and oldest online safety, education, and help group in the world. Originating in 1995 as a group of volunteers rating websites, it now provides one-to-one help, extensive information, and education to cyberspace users of all ages on a myriad of Internet and interactive technology safety issues. These services are offered through a worldwide organization comprised entirely of volunteers who administer specialized websites and programs. ( volunteers range in age from 18 to 80 and run the gamut from TV personalities, teachers, law enforcement officers, PhDs, writers and librarians to stay-at-home moms, retired persons, and students.'s founder and Executive Director, cyberlawyer Parry Aftab, is also an unpaid volunteer. With the exception of its Teenangels, outreach, law enforcement training and speaking programs, all work and help is provided online and free of charge.

About KidZui

KidZui, The Internet for Kids, is a revolutionary free browser and online service that lets kids ages 3-12 enjoy the power and promise of the Internet in a fun, safe and engaging way. KidZui features more than 1.5 million Web sites, videos and pictures categorized by topic and reviewed for age-appropriateness according to strict editorial guidelines. Built from the ground up for kids, KidZui encourages and rewards curiosity and learning, and keeps parents in touch with their kids' online activities. KidZui is funded by Maveron, Emergence Capital Partners and First Round Capital. KidZui is available at