Ontario Convenience Stores Association (OCSA)

Ontario Convenience Stores Association (OCSA)

October 04, 2013 09:28 ET

Kingston Residents Send Letters to Province Supporting More Action on Contraband Tobacco

KINGSTON, ONTARIO--(Marketwired - Oct. 4, 2013) - The Ontario Convenience Stores Association (OCSA) concluded its contraband tobacco awareness campaign in Kingston area convenience stores, with hundreds of residents participating throughout the initiative.

The campaign featured an interactive tablet that allows customers to send a letter to Ontario Minister of Finance Charles Sousa and Premier Kathleen Wynne directly from the store. The letters were also sent to local MPP, the Honourable John Gerretsen (Kingston and the Islands).

The letter encourages the Ontario Government to follow through on its 2013 commitments to fight contraband tobacco. In total, 2,551 interacted with the iPad and 233 residents have sent letters to these politicians.

"This campaign has built on the strength of our municipal campaign. Local residents have spoken out and they want government action against contraband tobacco," says Dave Bryans, CEO of the OCSA.

"This campaign is also a way for our retailers to engage customers about the perils of contraband tobacco-not only its effects on small business owners but the loss of government revenue, the effect on public safety and the increase in youth access to illegal tobacco," adds Bryans.

To date, over 85 communities across Ontario have passed motions in support of the campaign representing over 90% of the province.

The Ontario Convenience Stores Association (OCSA) represents more than 7,000 convenience store operators throughout the province who are committed to Responsible Community Retailing. More than 3 million people visit convenience stores in communities across Ontario every day.

Contact Information

  • Lindsay Doyle/Katlyn Harrison
    Summa Strategies Canada