SOURCE: Kirusa

March 15, 2007 06:30 ET

Kirusa Granted Voice SMS Patent

Patent Strengthens Kirusa's Intellectual Property and Industry Leadership in Voice SMS

NEW PROVIDENCE, NJ -- (MARKET WIRE) -- March 15, 2007 -- Kirusa, a leading mobile value added services provider based in New Jersey, USA, announced that it has been granted a patent on its Voice SMS technology (patent number 7,184,786) by the United States Patent and Trademark Office. The granted patent, filed in 2003, covers several aspects of the Voice SMS technology invented by Kirusa that form the foundation of its Voice SMS product offerings.

For Kirusa's customers, the patent provides the basis for Voice SMS, an innovative service that has revolutionized communication between individuals by allowing them to send short voice messages by speaking, just as they send short text messages by typing. The ease-of-use inherent in Kirusa's Voice SMS paves the way for wide scale adoption of this service, not seen since the success of text SMS.

Discussing this important new patent, Dr. Inderpal Singh Mumick, Founder and CEO, said, "Our vision for Kirusa can be summed up in one word -- 'Innovation.' Kirusa is innovating technologies that make a difference to the lives of people, in the way they communicate, and in the way they interact with each other."

Dr. David Berkley, Chief Scientist of Kirusa, said, "We believe this is the first patent on Voice SMS issued in the United States, and is a significant milestone for Kirusa. The invention of Voice SMS involved brainstorming by some of Kirusa's best technical minds. These inventors had a prime objective of making the basic Voice SMS concept practical and easy to use for mobile subscribers."

The patent granted to Kirusa covers several important capabilities Kirusa brings to Voice SMS, including Direct Listen™ technology that allows users to directly access and reply to a voice message without any intervening login or clumsy navigation. Other important claims cover convergence with MMS, and the sending of pre-recorded messages (e.g. a 'standard' birthday greeting). Kirusa has also disclosed use of Voice SMS for other purposes such as Voicemail notification and video messaging in this patent.

About Kirusa's Voice SMS solution -- KV.SMS

KV.SMS™ enables mobile users to send SMS messages with voice and reply to SMS messages with voice. The solution is based on Kirusa's patented (U.S. Patent 7,184,786) and patent pending technologies, and works on all handsets and networks. KV.SMS features the industry's most intuitive user interface as well as many traffic-stimulating features, such as Direct Listen™ for direct access and reply to messages, Speed Codes™ for quickly sending messages using codes, group messaging, voice information services, and international Voice SMS. KV.SMS can be deployed in a matter of weeks, and its fast user adoption has led to explosive revenue growth for Kirusa's customers. 'Kirusa Voice SMS,' 'Direct Listen,' and 'Speed Codes' are trademarks of Kirusa, Inc.

About Kirusa

Kirusa is an industry leader and globally recognized provider of mobile value added services that leverage the freedom of multimodality. Kirusa's solutions include the hugely successful KV.SMS™, the world's most advanced "Voice SMS" solution, which allows mobile users to send and reply to SMS messages with voice, and works on all handsets and on all networks. The Voice SMS solution offers the industry's most intuitive user interface, with features such as Direct Listen™ for direct access and reply to messages, group messaging, mobile number portability, interconnect, and international Voice SMS. KV.SMS is built on Kirusa's patented technology and its highly reliable and scalable multimodal platform. The platform's ability to manage and synchronize data and voice interactions, plus its integration with IMS and 3G standards, enables customers to cost-effectively deploy additional revenue-generating services such as messaging, search, information, and entertainment applications. Kirusa's solutions are deployed worldwide and used by millions of mobile subscribers. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has sales offices in Paris, France; Delhi, India; and Hong Kong, China; with a research and development facility in Bangalore, India. For more information, please visit www.kirusa.com.

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