SOURCE: Kirusa

Kirusa

October 05, 2011 10:00 ET

Kirusa Platforms Processed a Whopping 400 Million Calls in August

Catering to More Than 30 Carriers Across 20 Countries, Kirusa Had 53 Million Unique Callers Last Month

NEW PROVIDENCE, NJ--(Marketwire - Oct 5, 2011) - Kirusa, the world's leading developer of Mobile Social Media and Value-Added Services, today announced that its platforms deployed with over 30 mobile carriers processed more than 400 million calls in August 2011, creating a new landmark in the company's history. The increase in traffic reflects the rapid adoption of Kirusa mobile services amongst mobile users, and demonstrates the robustness and scalability of Kirusa platforms. Kirusa also reported that the number of unique mobile users of Kirusa mobile services grew to 53 million in August 2011.

The popularity of Kirusa's mobile services, including the industry leading Voice SMS 2.0, mobile social media, and mobile infotainment, have fueled the company's global expansion to 20 countries spread across four continents. Kirusa which has a history and culture of innovation, with over 20 patents to its credit, has consistently kept pace with changing requirements of consumers' needs and its high acceptability is an affirmation of the same.

Carriers have given big thumbs up to Kirusa's platforms. Mr Carlos Caceres, CEO of Tigo Ghana said, "Our consistent strong performance in the market is made possible by our continued engagement with our consumers to understand their needs and provide solutions to meet those needs. Kirusa's platforms cater to a growing need of modern consumers for whom a mobile phone is becoming a holistic tool of engagement and entertainment. We are delighted to see that the Kirusa platform and services are being used by millions of mobile subscribers in Ghana."

Mr Jim Machi, Senior Vice President of Marketing at Dialogic, Inc., a leading provider of communications technologies that power advanced networks, and a technology partner of Kirusa said, "The increased adoption of Kirusa's solutions reinforces the global uptake of innovative mobile services as demand in the emerging markets continues to advance. We are proud to partner with Kirusa as they design and deliver best-in-class end-user experiences using Dialogic technology."

Mr Surinder Singh Anand, Vice President, Product Management of Kirusa, said, "The high traffic demonstrates the high acceptability of Kirusa's services among tens of millions of mobile consumers across the world. Our services uniquely capture modern consumers' needs to effectively communicate using a mobile phone as well as treating the phone as a tool of entertainment. As we enter the age of social media, integration of the many online activities with voice and SMS greatly enhances consumers' comfort."

About Kirusa

Kirusa is one of the leading global developers of Mobile Social Media and Value Added Services enabling mobile subscribers to reach out to their family and friends. Kirusa's solutions include the hugely successful Kirusa Voice SMS 2.0 service, the world's most advanced Voice SMS solution, used by over 30 carriers around the world. Kirusa has pioneered a suite of social media applications that facilitate mobile subscribers to interact through voice, including the Call-n-Tweet application which helps users update their Twitter status using voice. Kirusa provides an open platform with APIs to enable third parties to offer mobile applications services to mobile subscribers. Used by mobile subscribers millions of times daily, Kirusa solutions are built on its patented and patent pending technology and its highly reliable and scalable open multimodal platform. Kirusa has been recognized as one of top 100 technology companies by Silicon India, and one of top 25 emerging technology companies by Smart Techie magazine. Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in three continents. 'Kirusa Voice SMS,' is a trademark of Kirusa, Inc. For more information, please visit www.kirusa.com.

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