SOURCE: KIT digital, Inc.

KIT digital, Inc.

December 20, 2010 07:00 ET

KIT digital and Getty Images Enter Into Global Partnership for Multi-Device Video Delivery

NEW YORK, NY and PRAGUE, CZECH REPUBLIC--(Marketwire - December 20, 2010) - KIT digital, the leading global provider of video asset management solutions (VAMS) for multi-screen IP-based delivery, today announced an agreement with Getty Images, Inc., a leading creator and distributor of digital media. The partnership will enable Getty Images to leverage KIT digital's VX-one platform to localize, edit, package and distribute its entertainment video content to users across the globe over multiple screens, including browser-based, mobile and tablet devices, as well as IP-enabled TVs.

Getty Images offers the most comprehensive coverage of the biggest events and personalities that serves the most influential newspapers, magazines, advertising campaigns, films, television programs, books and websites globally. Its team of world-renowned entertainment photographers and videographers capture all of the most iconic moments at award shows, premieres, film festivals, concerts, fashion shows, and parties. Getty Images offers an extensive entertainment video collection including a fully digitized archive dating to 1985.

The partnership merges Getty Images' world-class entertainment coverage and KIT's complete end-to-end technology to create and distribute short form audiovisual editorial content through KIT's VX-one platform with services that include: editing tools for transforming the raw footage into broadcast-ready clips, providing localization tools in a number of languages (e.g. English, Spanish, Swedish, Mandarin, Arabic & Polish), customization tools for modifying video with logos, headers, name slates and other graphics to meet Getty Images' and KIT's clients' preferences, automated syndication and instant/simultaneous delivery of Getty Images content in necessary IP-based protocols and formats to websites, ISPs, mobile operators, and IPTV providers globally.

"Partnering with Getty Images, clearly a global leader in digital media content, generates tremendous new benefits for our respective client bases," said Elin Askfelt, VP of content services at KIT digital. "Getty Images and KIT digital can now provide their combined global client base with Getty Images' unparalleled entertainment video content in a timely fashion, and in formats that are easy to access and redistribute."

KIT digital's distribution channels and media partnerships further extend Getty Images' global reach. KIT digital has been given global rights to deliver Getty Images' video content across its own network of customers through KIT's content services division.

"The global media environment is rapidly changing," commented Peter Orlowsky, VP of business development at Getty Images, "and our partnership with KIT digital will enable us to further support our customers' growing needs to provide instantaneous and high quality entertainment coverage across multiple screens. Partnering with KIT digital will also help us to reach new customers."

About KIT digital, Inc.
KIT digital (NASDAQ: KITD) is a leading global provider of video asset management solutions (VAMS) for multi-screen IP-based delivery. KIT VX-one, the company's family of end-to-end software platform solutions, enables enterprise clients to acquire, manage and distribute video assets across the three screens of today's world: the personal computer, mobile device, and IPTV-enabled television set. The application of VX ranges from commercial video distribution to internal corporate deployments, including corporate communications, human resources, training, security and surveillance. KIT digital's client base includes nearly 1,300 customers across 40+ countries, including The Associated Press, BBC, Best Buy, Bristol-Myers Squibb, Disney-ABC, FedEx, General Motors, Google, Hewlett-Packard, Home Depot, IMG Worldwide, ESPN Star, MediaCorp, News Corp, Telefonica, Universal Studios, Verizon and Vodafone. KIT digital is headquartered in Prague, and maintains principal offices in Atlanta, Beijing, Boston, Buenos Aires, Cairo, Cambridge (UK), Chennai, Cologne, Delhi, Dubai, Kolkata, London, Los Angeles, Melbourne (Australia), Mumbai, New York, Singapore, Sofia (Bulgaria), Stockholm and Toronto. For additional information, visit www.kitd.com or follow the company on Twitter at www.twitter.com/KITdigital.

About Getty Images
Getty Images is a leading creator and distributor of still imagery, footage and multimedia products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world's most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

Contact Information

  • KIT digital Contact:
    Adam Davis
    Global Communications Manager
    Tel. +1-609-468-9500
    Email Contact

    KIT digital Investor Relations Contact:
    Matt Glover or Geoffrey Plank
    Liolios Group, Inc.
    Tel. +1-949-574-3860
    Email Contact

    Getty Images Contact:
    Jodi Einhorn
    Public Relations Manager
    Tel. +1-646.613.4121
    Email Contact