Knightscove Media Corp.

Knightscove Media Corp.

March 01, 2011 10:54 ET

Knightscove Media Corp. Announces Completion of First Full Divisional Project-Phinda Quest

TORONTO, ONTARIO--(Marketwire - March 1, 2011) - Knightscove Media Corp. (TSX VENTURE:KC.A)(TSX VENTURE:KC.B) ("Knightscove", "Company") is pleased to announce the completion of location shooting for its first project for all divisions.

Phinda Quest – An African Safari is a multi-platform youth-based series produced and filmed in South Africa by Knightscove Family Films Inc. in association with Triosphere and Lions and Tigers Inc. This is the first project that leverages the strengths of the recently re-branded Knightscove divisions.

Each episode of the 13 part series, shot on location in HD, is a total immersion experience for our hosts in both the wildlife and rich culture of South Africa. They explore Johannesburg, Cape Town, Soweto and rural communities in South Africa, introducing audiences to local customs, music and scenery presented in a fun "edutainment" fashion and spend about 50% of the show searching for and observing baby animals in KwaZulu-Natal's Phinda Reserve. From hippos to crocs and lions to hyenas, this fascinating show is planned to become a continuing series showcasing different parts of the globe.

Of significant value is our ability to create revenue from multiple sources and divisions. Knightscove Family Films Inc., the company's production division, is the key producer of the show and will generate fees from the creation of the content and will be able to apply a portion of the company's G&A as an expense of the show which will receive tax credit rebates on the labor portion. KnightTV will commence broadcasting the series on our US television network this summer, which will reduce outside acquisition costs for programming. Additionally, as an 'Original Show' it should attract higher audience viewership providing heightened awareness of the series and Knightscove which will be important for Knightscove @Home DVD sales. Newly established Knightscove-Ellis International has already commenced offering the series to international and Canadian broadcasters and international DVD distributors with the expectation that international broadcast/DVD sales and licensing of the series could rapidly reduce the revenue required to put the series into profit. With wide enough acceptance it is the company's goal to recoup all costs from international licensing prior to the release of the DVD's. The Knightscove @ Home division will be able to create at least two different DVD offerings from the series for North American release starting later this year, one set based on the filmed series and an additional narrated compilation of Nature's Babies. Additional sources of revenue from the series can include the sale of stock footage, digital applications such as screensavers and video shorts.

Creating content that can leverage multiple divisions and reduce third party distribution fees will enhance the company's future and has been central to our growth and acquisition strategy. We are extremely pleased that with the acquisition of the Ellis Entertainment Library in January and the creation of the Knightscove-Ellis International Division we have finally reached this capability. 

Knightscove Executive Vice President, Stephen Ellis has, during his 35 year career, produced some of the world's best known nature programming for PBS, Discovery Channel, National Geographic and many other worldwide broadcasters including Profiles in Nature the longest running PBS Nature Series. We are extremely pleased to be working on this new series with Oloff Bergh of Triosphere, one of South Africa's most successful producers of wildlife content including the very popular Escape to Chimp Eden, Rogue Nature and the highly successful series Into the Pride in association with its sister company Lions and Tigers Inc. Dave Salmoni, president of Lions and Tigers, has become one of the most recognizable nature hosts around the world through such series as Into the Pride and After the Attack appearing on Animal Planet and Discovery Networks. Dave has also has appeared regularly on Jay Leno, Jimmy Kimmel and many other internationally recognized talk shows.

The TSX Venture Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of this release or the information contained herein.

Contact Information

  • Knightscove Media Corp.
    Leif Bristow
    President and CEO
    (416) 444-7900 x222