SOURCE: Kona Deep/Deep Sea Water International, Inc.

March 14, 2007 14:17 ET

Kona Deep® 100% Hawaii Deep Sea Drinking Water Debuts Across America and Hawaii This March

Langer Juice Company, Inc., Leader in the Healthy Bottled Juice Market, Adds Kona Deep® to Their Family of Products for Distribution Across America; Paradise Beverages Hawaii to Handle Distribution of Kona Deep® Throughout Hawaiian Islands

KAILUA KONA, HI -- (MARKET WIRE) -- March 14, 2007 -- Kona Deep®, a new premier brand of 100% Hawaii deep-sea drinking water produced by Big Island-based Deep SeaWater International, Inc. (DSWI), debuts in stores across the United States and Hawaii beginning March 16th. The product is sourced from the Global Conveyor Belt, a pristine undersea current that circles the world for millennia and accessed off the Kona coast at a depth of 915 meters (3,000 feet). Kona Deep® is pathogen free and rich in natural electrolytes, part of a new trend in the billion dollar bottled water industry.

Available in 500 ml and 1.5 liter bottles, Kona Deep® carries the State of Hawaii, Natural Energy Laboratory Hawaii Authority (NELHA) mark of authenticity. The State of Hawaii Department of Health issued Kona Deep® its approval on February 20, 2007 ensuring the product met the high standards set by the government for export.

Through a strategic alliance with Langer Juice Company, Inc., Kona Deep® will be distributed in select states throughout the U.S. launching in the Pacific Northwest later this month. Paradise Beverages will handle distribution throughout the Hawaiian Islands. The product is available throughout Japan, and is currently being test marketed in Guam.

"We're proud to bring a taste of Hawaii to the global marketplace and believe Kona Deep® has great potential, especially in the growing health and wellness markets," says Behzad Kianmahd, Chief Executive Officer of DSWI, Inc.

Langer Juice Company, Inc., originally a specialty producer of health juices, has grown to become a major force in the competitive juice industry. "We pride ourselves on the quality of our product, and adding Kona Deep® to our family portfolio was a natural for us," says Bruce Langer, CEO of Langer Juice Company, Inc, who showcased Kona Deep® at the Annual Natural Products ExpoWest this past weekend.

Kona Deep® won top honors for its packaging at the Annual International Bottled Water Association (IBWA) and is the only deep-sea water featured in the new book "Fine Waters: A Connoisseurs Guide to the World's Most Distinctive Bottled Waters" by Michael Mascha, published by Quirk Books.

For further information on Kona Deep® or Deep Sea Water International (DSWI), visit www.DSWIHawaii.com, or contact Jeff L. Smith at jeffs@dswihawaii.com, 808-327-1400. For information on Langer Juice Company, Inc. contact Tom Bottiaux, at tom@langers.com, 626-336-6100 x224.

Contact Information