SINGAPORE--(Marketwired - Sep 8, 2016) - Konica Minolta Business Solutions Asia (BSA), a leader in print and enterprise content management, recently signed a $50,000 sponsorship agreement with Print & Media Association, Singapore (PMAS) -- the republic's national representative body for the printing industry.
The agreement covers a sponsorship of $50,000 by Konica Minolta BSA for two years to PMAS. Konica Minolta BSA will collaborate with PMAS and run technical, soft skills and ideation workshops for print providers through the PMAS Training Academy. Additionally, PMAS's equipment room will showcase the Konica Minolta C70hc Digital Printing Press and print samples. The equipment room provides induction training for new staff to facilitate transition from other sectors and schools to the print media industry.
Technical, Soft Skills and Ideation Workshops
Provided by the PMAS Training Academy, the workshops will cover technical, soft skills and ideation disciplines. NITEC-level courses that are targeted at fresh school-leavers and mid-career workers who are interested in pursuing a career in the print industry will commence in 2017. It also serves to help existing print industry workers improve productivity, and equip retrenched staff with new skillsets. Upon completion, trainees will be awarded the NITEC certificate. Courses include Computerised Pre-press, Offset Printing and Mechanised Book-Binding.
The PMAS premises will also host display areas for Konica Minolta Production Printers, a large feature wall which details the brief history of Konica Minolta in Singapore, sample displays of the print capabilities of its production printers such as C71hc print on textured paper and MGI iFoil print samples, web to print software, and several of the company's latest certifications.
Mr. Jonathan Yeo, General Manager for Konica Minolta BSA, said: "At Konica Minolta, we are always looking for meaningful ways to collaborate to improve the quality and competitive edge of the industry."
Mr Lim Geok Khoon, President of PMAS, said: "The sponsorship agreement with Konica Minolta BSA enables the body to raise the competitiveness of the industry, by tapping on the Konica Minolta's innovate digital print systems and solutions. Through our planned workshops and seminars, we are able to equip printers with the necessary skills to enhance their productivity and capabilities through skills upgrading and resource-sharing."