SOURCE: Konica Minolta

Konica Minolta

February 18, 2009 10:00 ET

Konica Minolta Supports the Honda Grand Prix of St. Petersburg

Associate Sponsorship Is Key Component of Comprehensive Sports Marketing Program

RAMSEY, NJ and ST PETERSBURG, FL--(Marketwire - February 18, 2009) - Konica Minolta Business Solutions U.S.A., Inc. (Konica Minolta), a leading provider of advanced imaging and networking technologies for the desktop to the print shop, announced it will support the 2009 Honda Grand Prix of St. Petersburg by serving as an associate sponsor and the official business machine provider for the four-day event that has become one of the more popular stops on the IndyCar Series.

In a partnership originally initiated between Konica Minolta Danka Imaging, Inc. (a wholly owned subsidiary acquired by Konica Minolta in 2008) and Andretti Green Promotions, the organization that owns and operates the Honda Grand Prix of St. Petersburg, Konica Minolta will also have corporate branding rights for both the Konica Minolta Media Center and the Konica Minolta Credential Center.

The Honda Grand Prix of St. Petersburg, the first race on the 2009 IndyCar Series calendar, will be held April 3-5 on a 1.8 mile, 14-turn course through the streets of St. Petersburg. Featured races include the third-annual running of the Acura Sports Car Challenge of St. Petersburg American Le Mans Series race on Saturday, April 4, and the IndyCar Series Honda Indy St. Pete on Sunday, April 5. For a full schedule of events, please visit www.gpstpete.com/Event_Schedule.html.

"Our desire is to position the 2009 Honda Grand Prix of St. Petersburg as one of the premier events on the IndyCar Series circuit, and the excitement is already building for this year's race," said Kevin Kern, Vice President, Marketing, Konica Minolta Business Solutions U.S.A., Inc. "As we continue to increase our sports marketing initiatives, we're excited to build strong relationships with well-known and highly regarded organizations such as Andretti Green Racing."

"One of the primary reasons the Honda Grand Prix has enjoyed such great success in St. Petersburg is directly linked to partnerships with companies like Konica Minolta that go beyond traditional sponsorship roles and truly get involved in the event," said Kevin Savoree, managing director of the Honda Grand Prix. "Konica Minolta's continued commitment to this event is a strong indication that the Honda Grand Prix of St. Petersburg is a major event in this market."

For more information or to purchase tickets, contact the Honda Grand Prix of St. Petersburg box office at 727.892.5767 or online at http://www.gpstpete.com/Tickets.html, or visit www.ticketmaster.com.

Press Conference Scheduled

VIP Attendees from Andretti Green Racing, the City of St. Petersburg and Konica Minolta will hold a press conference to promote the 2009 Honda Grand Prix of St. Petersburg. Scheduled to address the media are Michael Andretti, co-owner of Andretti Green, Mayor Rick Baker of St. Petersburg, and Kevin Kern of Konica Minolta.

Event Details
Wednesday, February 25, 2009
11.00a - 1.00p ET
Konica Minolta Danka Imaging Headquarters
11101 Roosevelt Blvd N
St Petersburg, Fla.
727.622.2100ý

To reserve a seat at the press conference and/or to schedule one-on-one interviews, contact Nicole Czarnecki at 781.782.5762 or Nicole_Czarnecki@lpp.com.

For more information on Konica Minolta's sports marketing initiatives, please visit www.KMBSsports.com.

About Konica Minolta

Konica Minolta Business Solutions U.S.A., Inc. is a leader in advanced imaging and networking technologies for the desktop to the print shop. In 2008, Konica Minolta was recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys. For more information, please visit www.kmbs.konicaminolta.us.

Konica Minolta is a trademark of Konica Minolta Holdings, Inc. All other trademarks mentioned in this document are the property of their respective owners.