HUNTINGTON BEACH, CA--(Marketwired - Sep 12, 2016) - KosLo, an online service for shoppers and dealers, today announced they have integrated Dealertrack's Digital Retailing solution within the KosLo website, allowing online consumers to calculate realistic payments and apply for financing from any device. The infusion of Dealertrack's digital retailing technology helps KosLo's shoppers to continue to advance the purchasing process without leaving their website, and opens up a new shopper audience for the dealers in KosLo's network.
KosLo connects shoppers with dealerships across the country to help them find their ideal new or used vehicle. It receives customer inquiries with preferred year, make, model, acceptable mileage, color, trim, interior features and price range, and allows participating dealers to bid on price if they have the customer's requested vehicle in inventory. Offers are then presented to the consumer to make a final choice.
As part of its online buying service, KosLo has integrated Dealertrack's intelligent first-pencil monthly payment calculator that provides flexible, realistic payment options. Also included in KosLo's service is Dealertrack's secure online credit application that gives dealerships a seamless financing option instead of going through a third party.
"We are excited to offer these services to our dealership partners," said Devin Koskan, founder and CEO of KosLo. "Our system was designed to help dealers reduce the need for large marketing campaigns, while helping consumers find their ideal car at the ideal price. This partnership bolsters our ability to help dealerships by connecting them with consumers, while saving both the dealership and the consumer time and money."
"Dealertrack's goal is to make the car buying process simpler, more transparent and more efficient for both the dealer and car shopper," said Lori Wittman, Dealertrack's senior vice president of F&I and CRM solutions. "By implementing our Digital Retailing solutions into KosLo's services, we are confident that Dealertrack will help enhance the auto shopping experience by creating more sales opportunities and helping consumers find what they are looking for in a vehicle."
This integration is available through koslo.com to dealerships registered with KosLo at no additional cost to them. For more information and to join the KosLo network, dealers can visit https://koslo.com/business-opportunities/ or https://koslo.com/partnership/.
About KosLo (www.koslo.com)
KosLo was founded by Devin Koskan in 2014 and KosLo.com soft launched in January 2016. KosLo connects dealers with consumers from across the country by receiving consumer requests and allowing participating dealers to submit an offer for their business if they have the consumer's requested vehicle. The bids go through a proprietary algorithm with the top five vehicles delivered to the consumer's inbox. If the consumer selects one of the vehicles, the dealership then follows up with the consumer directly to close the sale. This process saves both the consumer and the dealership time and money.