SOURCE: Krylon


August 07, 2014 14:31 ET

Krylon® Unveils New ColorMaster™ Paint + Primer, Offering New and Improved Performance Benefits

New Formulation Delivers the Coverage of Paint and Primer for Fast, Superior Results That Even Work on Plastic

CLEVELAND, OH--(Marketwired - Aug 7, 2014) - Today's consumers want their spray paint to do it all... provide coverage and control... in the colours they want... and adhere to multiple surfaces. Krylon®, the nation's leader in spray paint, delivers these performance requirements with new ColorMaster Paint + Primer with durable Covermax® technology. This spray paint features a new formulation that delivers the coverage of paint and primer in one can to achieve fast, superior results -- even on plastic.

In addition to the new benefits, ColorMaster maintains its Covermax technology that allows consumers to achieve better hide without relying on shading or fillers that can darken or wash out colours. The end result is cleaner, crisper hues, more brilliant colours and a smoother, more durable finish. From household décor to patio furniture and lawn accessories, ColorMaster is the perfect solution for any project -- indoors or out.

"We know when it comes to selecting paint, DIYers are looking for the perfect colour, but they also want to ensure the product they select will provide the end result they desire," said Denise Patterson, Krylon product manager. "ColorMaster offers consumers the assurance that their project will achieve quality results."

The benefits of ColorMaster are further amplified by Krylon's proprietary EZ Touch® conical tip. This easy-to-operate, ultra-comfortable tip requires the lowest force to actuate on the market, making finger fatigue a thing of the past, and also minimizes drips, runs, overspray and waste.

ColorMaster dries in just 10 minutes to produce a smooth and flawless finish -- the first time. It is available in nearly 100 brilliant colours and finishes including enamels, metallics, primers and clears, and it can be used on metal, wood, plastic, wicker and more.

ColorMaster is available in an aerosol formula at local hardware, home centres and craft stores with a suggested retail price of $9.99 to $10.99.

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About Krylon

Krylon, the nation's leading spray paint manufacturer, is number one in colour, innovation, inspiration and consumer brand recognition. The Krylon consumer products line includes a wide selection of paints and paint-related products, from general-purpose paints to specialty products to rust-preventative paints and primers.

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