July 06, 2010 10:00 ET

KYDEX, LLC Speeds and Enhances Sales Reporting Using Birst's On-Demand BI Solution

KYDEX Employees Make More-Informed Decisions With Faster, Easier Access to Real-Time Information and Analysis

SAN FRANCISCO, CA--(Marketwire - July 6, 2010) -  Birst, a leading provider of on-demand solutions for business intelligence (BI) and analytics, today announced that KYDEX, LLC, a worldwide leader in specialty thermoplastic sheet manufacturing, is using Birst to speed and enhance sales reporting and analysis. KYDEX employees are now able to make more-informed decisions by leveraging faster, easier access to the real-time information they need.

"We chose Birst because it offers a low-risk, cost-effective way to quickly implement and easily maintain a comprehensive BI solution," said George Sanchez, Director of Information Technology, KYDEX. "With Birst's SaaS technology, we don't have to worry about installing extensive infrastructure or entirely new versions of the application when updates come along. Birst handles all of that for us, and also provides the full functionality we need." 

Prior to deploying Birst, KYDEX relied on a text-based ERP system for sales operations reports. After exporting data from the system, IT employees spent valuable time using spreadsheets to perform additional calculations related to each period's billings and bookings. These static reports were distributed to decision-makers who then had to contact IT if they needed additional analysis. Now, decision-makers can directly access Birst's dynamic, online dashboards to quickly view up-to-minute sales operations information, at various levels of detail. And, because manual calculations are no longer needed, the KYDEX IT team is able to repurpose the time it spent creating spreadsheets.

Leveraging the ability to easily create additional reports and dashboards within Birst, KYDEX plans to expand its deployment to provide additional information related to Finance, Operations, and Marketing. An initial project will provide "snapshots" of accounts receivable status on any given day, while a future project will analyze trends in customer buying behavior to better match inventory to demand, and improve the effectiveness of marketing campaigns.

"We've found that when companies get their initial implementation up and running, they quickly discover a whole host of additional ways that Birst can improve results throughout the business," said Brad Peters, CEO of Birst. "And, because it's extremely affordable and highly scalable, Birst is a perfect fit for a phased approach."


KYDEX, LLC is a U.S.-based manufacturer of proprietary thermoplastic sheet products marketed worldwide under the trademark KYDEX®. The company's headquarters, major manufacturing operation, customer service, and R&D facilities in Bloomsburg, PA, USA, are certified to the ISO 9001:2000 quality management system and the ISO 14001 environmental management system. Technical service, customer service, and sales representatives worldwide provide technical advice on designing and manufacturing components with KYDEX® sheet products.

For more information about KYDEX, contact a KYDEX sales representative at 570-387-6997 ext. 542, email, or visit online at

About Birst
Birst™ is the leading provider of on-demand business intelligence solutions. Birst brings the benefits of fact-based decision-making to a much broader audience by making it affordable, fast, and easy to use. Birst is designed to support users of all sizes -- from individuals to groups and entire companies, so that everyone can benefit from greater insight into their business.

More information is available at

Contact Information

  • For more information, contact:
    Kimberly Weber
    Atomic PR
    (415) 593-1400