SOURCE: Labelmaster


August 06, 2009 16:34 ET

Labelmaster Debuts Website With Enhanced Buying Experience

Simple Navigation and Advanced Search Helps Customers Easily Locate Products

CHICAGO, IL--(Marketwire - August 6, 2009) - Labelmaster®, a manufacturer and distributor of regulatory compliance products, has just launched a newly redesigned website with an improved customer buying experience at The company, a total compliance resource, is a major supplier of hazardous materials compliance products including labels, placards, UN packaging, regulatory books, shipping supplies, spill control, software and workplace safety products for facility management and material handling needs.

"Since we offer over 25,000 products to choose from, our goal in revamping the website is to provide visitors and customers with an intuitive tool that makes it easier to find what they are looking for," says Dwight Curtis, Labelmaster president.

The comprehensive redesign has produced a fresh look with an improved customer experience with added functionality for ease of use. The redesigned website offers simplified navigation, improved usability and enhanced customer support. Customers will be able to access products and information more quickly and easily.

The site features simplified navigation so customers can access products in a minimal number of clicks, and an advanced search algorithm with a search refining option. The top navigation bar contains scroll-over menus so customers can view up to two product category levels at once. The navigation trail allows customers to quickly navigate to pages previously viewed.

The site has a more visual buying experience with increased image size & quality. Simplified product pages feature tabs that contain a product overview, specifications and shipping information. Product pages are clean and uncluttered.

Products are divided into the following categories:

--  Labels: A wide selection of regulatory-compliant and non-regulated
--  Placards: Durable material that meet DOT and IMO requirements
--  Books: Training materials that deal with a variety of compliance
--  UN Packaging: For materials that meet stringent requirements
--  Safety: Products to keep the work environment safe and OSHA-compliant
--  Shipping: A complete resource for shipping supplies
--  Forms: Specialty forms for shipping needs
--  Signs: A huge selection of over 10,000 signs to choose from
--  Facility Management: From hoppers to floor mats and everything in
--  Spill: A variety of products for spill control
--  Software: To stay on top of regulatory compliance and shipping

The customer support area of the site has been greatly enhanced and features a live chat from 7 a.m. to 7 p.m. (CT), Monday through Friday, with customer service representatives, regulatory experts, and product managers. Customers can have immediate answers to their questions online.

Labelmaster, established in 1967, is a developer, manufacturer, distributor, and marketer of hazardous materials compliance products, including labels, forms, packaging, software, and publications. The company's 40-plus years of experience in providing regulatory information and products for all transportation modes makes it especially qualified as a total compliance resource. For additional information, please visit

Contact Information

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    Alison Stutes
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    Marilyn McGair
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    262-523-3940 ext. 102
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