LakeFront Data Ventures Inc.

LakeFront Data Ventures Inc.

May 13, 2008 09:00 ET

LakeFront Data Ventures and ReferenceDataFactory Merge

- Combined Firm Offers Total Data Management Solution Approach -

NEW YORK, NEW YORK--(Marketwire - May 13, 2008) - LakeFront Data Ventures (LDV) and referencedatafactory (RDF) have combined forces creating a powerful new data management solutions company. The merger, to be known as LakeFrontData, is a specialist Enterprise Data / Information Management (EDM / EIM) firm combining trusted management advisory services, hands-on subject-matter consulting and a powerful open-standard SOA-based data integration platform - referencedatafactory suite.

In the newly combined firm, Dale Richards takes the role as overall President & CEO; Marc Odho - Head of Professional Services; Rob Ord - Head of Market Development & Accounts; Andy Dilkes - Head of Technology & Architecture; Garry Wright - Head of Data & Product; Gerry Marsh - Head of Finance & Admin. LakeFrontData has opened offices in NY and Toronto and is assembling a blue chip advisory board the best thinkers / leaders in this space.

The combined LakeFrontData team has in-depth experience with the world's leading data management firms and initiatives and has organized itself around core value pillars to offer clients a "holistic" suite of products and services throughout the EDM/EIM lifecycle. As a trusted advisor, LakeFrontData offers assessment, strategy, roadmap planning, organizational planning, governance models and data / technical architecture assistance. As a consultant with deep subject matter expertise, LakeFrontData consults on business & workflow analysis, project management, business case development, staff support & vendor expertise. As a provider of software tools, LakeFrontData offers the referencedatafactory platform which includes an industry-leading extendable securities data model, configurable vendor acquisition services / support for 100 vendor feed products, mapping support and publication / distribution services. LakeFrontData also assists clients in defining roles and helping to get the right staff.

LakeFrontData addresses the increased awareness of data as a key horizontal asset by helping firms in the formative stages of implementing an integrated data management program. While most Financial markets firms have excellent IT management, they often lack the data management knowledge & skills to build a roadmap and manage a successful implementation requiring data-specific background, best practices and knowledge of successful methods / markets / technology. Agility and integration with a client environment is a key to success and moving from the old paradigm of a single Golden Copy to the new era of "Multiple Versions of the Truth" or "Transformed Truth" requires new tools and approaches.

LakeFrontData believes success in data management is much more than picking a software vendor. With a strategy and operating model in place, firms are better able to manage the many choices required including software, vendor content, buy/build, BPO/managed services, priorities, quality, skill sets / hires, choosing internal data services to create & deliver. The new financial market is looking for data management that reduces risk, improves cost efficiency, adds business value and improves organizational effectiveness. This is accomplished through proper operating models, business-alignment and cost-effective component solutions. Technology-wise, it means reducing costs, implementing agile environments that recognize constant change, and architecting an environment based on open-standards vs proprietary technology.

About LakeFrontData

LakeFrontData is a total data management solutions firm combining advisory, consulting and open data management integration software. LakeFrontData is the premier source of Enterprise Data Management thought leadership, subject matter talent, solutions, strategic advice and independent opinion.

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