SOURCE: LakeWest Group

August 04, 2005 06:00 ET

LakeWest Group Introduces Solution to Help Retailers SOAR

Retailers Can Maximize Time and Resources as They Assess Current Store Environment in as Little as Two Weeks

CLEVELAND, OH -- (MARKET WIRE) -- August 4, 2005 -- LakeWest Group, the leading independent retail management consulting firm, announces the release of a new tool to assess retailers' store opportunities. LakeWest Group's Store Operations Assessment and Recommendation tool, or SOAR, allows retailers to quickly and efficiently assess current store operations and offer recommendations for improvement.

"With LakeWest Group and SOAR, retailers can maximize time and resources in assessing their store environment to establish go-forward objectives that align with their strategy," said Ken Morris, President of LakeWest Group. "We are viewed as experts in the store operations arena with offerings such as our Annual POS Benchmarking Survey. Now, with SOAR, we can further assist retailers in quickly and successfully identifying and achieving their store and customer-related initiatives."

Charlie Daggs, Vice President, adds that "Our experience in assisting top retailers with the review and revision of their organizations, combined with our expertise in the retail industry, our proprietary best practices database, and the ability to provide an objective viewpoint, enabled the creation of SOAR." This tool, when combined with a knowledgeable project team, enables the creation of a quick and efficient visual roadmap of store systems and operations. From this information, potential options are identified that align with a retailer's mission statement and business plan and enhance the retailer's store strategy.

SOAR assists retailers in understanding their current organization and operating environment; developing their specific project focus; understanding their current processes and gaps to best practices; creating the strategy, roadmap, and best practices to achieve their goals and strategic objectives; developing benefits realization milestones supported by a transformation plan and business case to justify their vision, and building consensus around their vision and gaining approval to proceed.

Highlights of SOAR include:

--  Current State Assessment -- Develops an understanding of the current
    environment, including SWOT analysis and comparison to current and emerging
    best practices.
--  Strategy Development -- Develops a vision to address issues and
    identifies potential solutions for identified opportunities using high-
    level requirements that align to mission statement and business strategy.
--  Business Case Development -- Documents a high-level qualitative
    business case and potential success measurements in changing the current
The combination of SOAR and LakeWest Group's knowledge enables retailers to maximize their time and resources and achieve superior results in a minimal amount of time.

For further information, contact Kathleen Fischer at LakeWest Group, (216) 535-4008 or at

Since 1990, LakeWest Group has served all segments of the retail and consumer products industry, providing a variety of services including store process and technology-based solutions, merchandising system selections and implementations, and strategic planning. Our expertise is evident not only in the quality of the projects we have completed, but also in our talented professionals, winning methodologies, and industry-recognized research. We have served numerous retail industry leaders for whom we have developed strategies, streamlined business processes, assessed IT infrastructures, and implemented both modified and out-of-the-box solutions.

Contact Information

  • Contact: Kathleen Fischer
    Company: LakeWest Group
    Phone: 216-535-4008
    Email: Email Contact