SOURCE: Lanmark Group

June 10, 2008 08:00 ET

Lanmark Group Names Sheri Doniger, DDS as Its First Clinical Director

EATONTOWN, NJ--(Marketwire - June 10, 2008) - Lanmark Group, a full-service, business-to-business advertising, marketing, and communications agency specializing in brand empowerment, recently appointed Sheri Doniger, DDS as the agency's first clinical director.

Dr. Doniger will provide Lanmark with ongoing insight, feedback, and validation on a variety of marketing and communications functions including: campaign strategies, product evaluations, training programs, clinical article reviews, public relations, key opinion leader recruitment, ad concept development, and continuing education program development and research.

"When we decided to hire a clinical director, we knew the position would require someone who is extremely dynamic and knowledgeable in the dental field in order to further benefit Lanmark's vast industry experience," said Howard Klein, Lanmark Group President. "With Dr. Doniger's hands-on working knowledge and extensive presence in the dental arena, we are confident that we have someone who will greatly compliment our team."

"I've had the pleasure of working with Lanmark as contributor and lecturer over the past several years and I'm honored to be named their clinical director," said Dr. Doniger. "This type of position may be common for large dental product manufacturers, but as far as I know, there are no dental industry advertising agencies that have a clinical director. This is the kind of thinking that makes Lanmark the leading full-service agency in the dental field. I'm looking forward to working with them."

Sheri B. Doniger, DDS is a leading dental clinician, author, educator, and consultant who currently practices dentistry in Lincolnwood, Ill.

Dr. Doniger has authored numerous articles on topics ranging from periodontal disease to effective communications, and has held many lectures with an ongoing focus on women in the dental industry.

She is also an active member of numerous professional societies including the American Association of Women Dentists, the American College of Dentists, Chicago Dental Society, American Dental Association, and the Illinois Dental Society. Furthermore, Dr. Doniger is the editor of the online publication, Women Dentist e-Journal.

Dr. Doniger can be reached by email at

About Lanmark Group

Founded in 1977 and located in Eatontown, New Jersey, Lanmark Group is an award-winning, full-service advertising, marketing, and communications agency specializing in the healthcare fields. The company's client roster includes Darby Dental Supply, DentalEZ Group, Johnson & Johnson Healthcare Products, OraPharma, Inc., Sirona Dental Systems, and Wm. Wrigley Jr. Company. Accolades include (but are not limited to) three 2007 JASPER Awards, five 2006 MarCom Creative Awards, and four 2006 Jasper Awards. Lanmark also ranked 12th in NJBiz Magazine's "Best Places to Work in New Jersey" survey in 2006. For more information, visit

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