SOURCE: Lanmark Group

November 12, 2007 15:01 ET

Lanmark Group Reaps Six 2007 MarCom Creative Awards

EATONTOWN, NJ--(Marketwire - November 12, 2007) - Lanmark Group, a full-service, business-to-business, advertising, marketing, and communications agency specializing in brand empowerment for the healthcare industry, recently earned six coveted MarCom Creative Awards.

Specifically, the agency was honored with two Platinum, three Gold, and one Honorable Mention in the prestigious international competition for marketing and communication professionals.

A Platinum MarCom Award was presented for a brochure designed for Sirona Dental Systems' CEREC dental CAD/CAM system. Lanmark earned an additional Platinum Award for a micro website it developed for Milestone Scientific's Single Tooth Anesthesia (STA™) System.

One Gold MarCom Award recognized a unique invitation the agency created for OraPharma, Inc. Entitled "Uncork the Excitement," the winning invitation incorporated an actual wine cork, and requested the presence of dental industry luminaries to attend a wine-tasting event held during the recent ADA meeting.

The agency received an additional Gold Award for a recruitment brochure it created on behalf of Darby Dental Supply, entitled "Keep Moving Forward by Joining Our Unique Team." The brochure explained the company's corporate culture and the many benefits of working for Darby.

Lanmark won a third Gold MarCom Award for a technical article it co-authored with industry leading cosmetic dentist Dr. Joel Benk. Entitled "The Dental Syringe: Past and Present: A Pain Management Perspective," the piece positioned Milestone Scientific as a breakthrough leader in dental syringe technology based on the benefits of its innovative Single Tooth Anesthesia (STA™) System.

The agency also received an Honorable Mention Certificate for a technical article entitled "Handpieces Then and Now: A Historical Perspective." Developed in conjunction with nationally known cosmetic dentist Dr. Larry Lopez, the article detailed the evolution of dental handpiece technology, including innovations from leading manufacturer DentalEZ® Group's StarDental® brand.

"The full scope of our capabilities was honored this year," remarked Howard Klein, Lanmark Group President. "We're very proud that so many examples of the strategic communications value we provide have been recognized by the MarCom Creative Awards."

About Lanmark Group

Founded in 1977 and located in Eatontown, New Jersey, Lanmark Group is an award-winning, full-service advertising, marketing, and communications agency specializing in the healthcare fields. The company's client roster includes Darby Dental Supply, DentalEZ Group, Johnson & Johnson Healthcare Products, OraPharma, Sirona Dental Systems, and Wm. Wrigley Jr. Company. For more information, visit www.lanmarkgroup.com.

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