IRVINE, CA--(Marketwired - Feb 18, 2014) - Lantronix, Inc. (NASDAQ: LTRX), a leading global provider of smart IoT (Internet of Things) connectivity solutions, today announced it has signed an agreement with Arrow Electronics, Inc. (NYSE: ARW) providing for sales and marketing programs, product delivery and distribution services for Lantronix products throughout the Europe, Middle East and Africa (EMEA) regions. Arrow Electronics -- a leading global provider of electronic components and technology solutions -- has been a long standing distributor for Lantronix in the North America and Asia Pacific Regions.
"Lantronix has proven to be an excellent supplier, delivering world-class, innovative products for IoT (Internet of Things) applications," said Guido Resch, vice president semiconductor marketing, Arrow EMEA. "We are pleased to collaborate with Lantronix, and look forward to kicking off our expanded relationship at this month's Embedded World conference in Nurnberg."
The new collaboration with Arrow Electronics expands the Lantronix' sales and marketing reach, as well as its distribution network throughout the EMEA region, including: Andorra, Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia-Hercegovina, Bulgaria, Croatia, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Israel, Italy, Kazakhstan, Kyrgyzstan, Latvia, Lichtenstein, Lithuania, Luxembourg, Macedonia, Moldova, Monaco, Montenegro, Morocco, Netherlands, Norway, Poland, Portugal, Romania, Russia, San Marino, Serbia, Slovakia, Slovenia, South Africa, Spain, Sweden, Switzerland, Tajikistan, Tunisia, Turkey, Turkmenistan, Ukraine, United Kingdom, Uzbekistan, and Vatican City.
"A key element in our European growth strategy is aligning Lantronix with world-class partners such as Arrow Electronics," said Martin Poppelaars, vice president of sales for Lantronix EMEA. "We have a long and successful history partnering with Arrow in the North American and Asia Pacific regions, and we believe this agreement will enable us to better leverage Arrow's global distribution network to grow our business in EMEA. We look forward to deepening our relationship with Arrow through this new collaboration."
Lantronix, Inc. (NASDAQ: LTRX) is a global leader of secure communication technologies that simplify access and communication with and between virtually any electronic device. Our smart M2M (machine to machine) and IoT (Internet of Things) connectivity solutions enable sharing data between devices and applications to empower businesses to make better decisions based on real-time information, and gain a competitive advantage by generating new revenue streams, improving productivity and increasing efficiency and profitability. Easy to integrate and deploy, Lantronix products remotely and securely connect electronic equipment via networks and the Internet. Founded in 1989, Lantronix products have applications in every industry, including medical, security, industrial and building automation, transportation, retail, POS, financial, government, consumer electronics, and IT/data center. The Company's headquarters are located in Irvine, California. For more information, visit www.lantronix.com. The Lantronix blog, http://www.lantronix.com/blog, features industry discussion and updates. To follow Lantronix on Twitter, please visit http://www.twitter.com/Lantronix.
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