January 12, 2010 10:00 ET

Lapel Pin WORKS Creates Pins With Twitter Imagery to Allow Twitter Users to Gain Followers Offline

Establishing Twitter Identity With Fashion Forward Pins

CLINTON, CT--(Marketwire - January 12, 2010) - Birds of a feather flock together and one company is doing their part to ensure that you recognize your flock. Lapel Pin WORKS, a Connecticut based lapel pin and jewelry company, recently launched a series of Twitter pins (, enabling Twitter users to establish their identity both on and offline.

With Twitter gaining in popularity daily and Twitter users meeting offline at Tweetups, Twitter users worldwide are realizing the intrinsic value of social networking. A follower is not just a follower, but a relationship, a connection, and a branding mechanism. Therefore, Lapel Pin WORKS is helping people around the world establish their twitter identity with low cost, custom made lapel pins featuring twitter birds and icons.

"We understand how lapel pins work for all types of associations," said owner Sandy Raucci, "so we designed the Twitter pin series to help people easily identify each other when meeting up at public venues. They were a big hit at the recent Inbound Marketing Summit tweetup in Boston."

Twitter lapel pins feature a diverse selection of twitter phrases such as "iTweet" and "Tweet-up," and a variety of Twitter images ranging from the iconic Twitter "t" to the traditional bird on Twitter's home page. Another popular pin is the Fail Whale, an image that was originally associated with technical failures on the Twitter site, but has blossomed into a popular and recognizable Twitter symbol.

"I love my Fail Whale Pin," said New Hampshire Twitter user Jocelyn Smith, "it starts conversations, and is a great way to show people I see every day that I use Twitter."

Lapel Pin WORKS' series of Twitter pins have also proved to be very successful at large business events such as conferences and trade shows.

"With so many people networking, it is often hard to connect with everyone I want to," said iTweet pin wearer and Marketing professional Lori Robinson. "Now, people see my twitter pin and quickly exchange contact information with me, or make a note to find me online once the conference is finished."

About Lapel Pin WORKS:

Lapel Pin WORKS has over twenty years of collective experience creating high quality, custom made pins for both fashion and promotional purposes. Specializing in cut to shape designs for organizations and associations everywhere.

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