Latitude Digital Marketing

Latitude Digital Marketing

May 18, 2010 10:17 ET

Latitude Achieves Google AdWords Certified Partner Status

Latitude Shows PPC Strength With Rapid Completion of the Google AdWords Certification Program.

LONDON, UNITED KINGDOM--(Marketwire - May 18, 2010) - Latitude has once again proved its PPC dominance by completing the Google AdWords Certification Program. This latest accolade for Latitude joins several other Google accreditations for the digital marketing agency, including the Google Conversion Professional (GCP), Google Website Optimiser Authorised Consultant (WOAC) and the Google Analytics Authorised Consultant (GAAC) accreditations.

The purpose of this brand new accreditation is to replace the existing Google Advertising Professionals (GAP) program that certifies PPC experts managing AdWords accounts. The new program is aimed at supplying agencies and those working within AdWords advertising with more focused, specific and up to date training on how to manage AdWords accounts using best practices and the latest tools available.

Alongside gaining extra knowledge and methodology when it comes to AdWords, the Google AdWords Certified Partner Status also allows users to opt into a Google Partner Search. This is a searchable directory which helps advertisers discover certified partners that meet their needs.

This news comes after Latitude recently announced they have retained Bet365's seven figure PPC account.


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About Latitude

Latitude is a leading digital marketing agency who deliver their expertise in Search Engine Optimisation (SEO), Pay Per Click (PPC), social media, online display advertising, affiliate marketing and conversion analytics over 150 campaigns in 47 countries. Our whole approach is built on performance, and our conversion analytics expertise ensures that, once visitors get to your site, they convert from prospects to customers. We are confident that we can demonstrate a significantly better ROI on your marketing spend than you're getting at the moment. In fact, we're so confident that we offer many of our clients' performance-based pricing.

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