Latitude Express

December 09, 2011 01:00 ET

Latitude Express Successfully Launch New Interactive Facebook Shop for Beauty Client

LONDON, UNITED KINGDOM--(Marketwire - Dec. 9, 2011) - Innovative SEO agency Latitude Express, have created a Facebook shop for a beauty client which has been used as a platform to drive customer engagement and sales. The strategy is extremely cost-effective and one the agency plan on utilising on behalf of all their clients.

Latitude Express specialise in dealing with Search Engine Optimisation, Pay Per Click campaigns and social media marketing for a huge range of sectors with smaller budgets. This Facebook fanpage management for beauty client Naio Nails, has offered a low-cost instrument for driving more sales in the form of a virtual shop, while improving customer engagement.

The shop works in a similar way to any conventional online store except users are smoothly redirected to the official Naio Nails website when making a purchase. The 'Fcommerce' shop can be easily customised to promote new offers and through the SEO and PPC campaign from Latitude Express, the store can be cleverly marketed using Facebook advertising.

With more than 400 million people logging onto Facebook per day, the potential of Facebook advertising is huge. Targeting people based on their social network profiles, interests and groups, Latitude Express are advertising Naio Nails specifically to demographics who are already interested in these beauty products - dramatically increasing the chance of successful conversions.

Users can leave comments about each item beneath the high-resolution thumbnails. This allows for customers to get excited about products together and effectively advertise Naio Nails through conversation. Latitude Express are particularly keen on this modern strategy because of its cost-effectiveness.

Andrew Harris, SME Paid Search Manager for the digital marketers, commented:

'Allowing users to shop directly through Facebook is a highly economical strategy which also drives traffic and sales towards the client's site. The Naio Nails Fcommerce store is one we are particularly proud of and the Facebook advertising campaign employed alongside it has provided amazing results.'

Latitude Express are aiming to incorporate Facebook page management into their overall service for all current and prospective clients. To find out more about how the highly regarded digital marketing agency can help you build an online presence or even an inexpensive Facebook store visit

About Latitude Express

Latitude Express are leading experts in the field of digital marketing and specialise in SEO, PPC and Social Marketing. If you want an affiliate marketing campaign that really gets results, visit their website at

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