Neuralitic Systems

Neuralitic Systems

August 29, 2011 10:00 ET

Leading Analyst Firm Cites Neuralitic as a Sample Vendor in Mobile Data Intelligence

MONTREAL, QUEBEC--(Marketwire - Aug. 29, 2011) - Neuralitic Systems was named a sample vendor in Mobile Data Intelligence by leading research firm Gartner in a July 29, 2011 report titled Hype Cycle for Mobile Device Technologies. The report, published by Tuong Huy Nguyen, examines and advises mobile operators on the maturity of certain technologies and their use. The report rates Mobile Data Intelligence as a "high benefit" category, or a technology which Gartner defines as one that "enables new ways of performing horizontal or vertical processes that will result in significantly increased revenue or cost savings for an enterprise."

Neuralitic's SevenFlow™ solution is a powerful Mobile Data Intelligence tool that gives marketing professionals and other decision-makers the critical insights they need to improve marketing ROI based on actual subscriber usage characteristics. It transparently extracts and analyzes 100% of data usage, from all mobile data subscribers on a wireless network, to provide a 360-degree view of subscribers' and roamers' mobile journeys. SevenFlow has the unique ability to link information about subscribers, devices, and usage and present actionable metrics in a highly usable interface.

According to the Gartner report, "Mobile Data Intelligence helps businesses that seek to understand mobile users' usage patterns across multiple services. One of the most important objectives for mobile operators is to improve uptake rates while minimizing costs. To do so, operators need much more intelligence about how people use data services, and to understand which variables have the greatest impact on service."

The importance of a Mobile Data Intelligence solution has never been greater, as mobile data traffic is expected to grow 26-fold between 2010 and 2015, caused by the proliferation of smartphone and tablet use across the globe.

"We believe the report reaffirms the value that Neuralitic provides to the mobile ecosystem, and more specifically to mobile operators around the globe," says Luc Filiatreault, CEO of Neuralitic Systems. "Being tabbed as a sample vendor by an independent research firm is a testament to the hard work and determination of our employees."

You can purchase the Gartner report here:

About the Hype Cycle

The Hype Cycle is copyrighted 2011 by Gartner, Inc. and/its affiliates and is reused with permission. Hype Cycles are graphical representations of the relative maturity of technologies, IT methodologies and management disciplines. They are intended solely as a research tool, and not as a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Neuralitic Systems

Founded in 2007 and backed by well-known venture capital firms, Neuralitic is a leading provider of mobile data intelligence solutions that help mobile operators improve marketing initiatives for data services. SevenFlow™, Neuralitic's flagship product, provides actionable insights into existing customer preferences and behaviours to maximize returns on subscriber acquisition and retention investments. The company draws its expertise from employees in a variety of fields related to its core business, including IP infrastructure, business intelligence, high-throughput databases, dimensional data modeling, mathematics and wireless network engineering. Neuralitic has its headquarters and R&D centre in Montreal, Canada and a local presence in the United States, EMEA and Asia Pacific.

Contact Information