SOURCE: Oracle Corporation

Oracle Corporation

August 10, 2009 08:00 ET

Leading Analyst Firm Places Oracle in Leader's Quadrant for Sales Force Automation

REDWOOD SHORES, CA--(Marketwire - August 10, 2009) - Oracle (NASDAQ: ORCL)

News Facts

  • Oracle's Siebel CRM and Oracle® CRM On Demand are both positioned in the leader's quadrant of Gartner's recent "Magic Quadrant for Sales Force Automation"(1).
  • According to Gartner, leaders in Sales Force Automation "demonstrate a market-defining vision of how technology can help the top sales executives achieve business objectives. Leaders have the ability to execute against that vision through products, services and demonstrated solid business results in the form of revenue and earnings. Leaders have significant successful customer deployments in North America, Europe, the Middle East and Africa (EMEA), and Asia/Pacific in a wide variety of vertical industries with multiple proof points above 500 users."
  • Gartner Magic Quadrants position vendors within a particular market segment based on their completeness of vision and their ability to execute on that vision.
  • Siebel CRM helps organizations differentiate their businesses to achieve maximum top-and bottom-line growth. It delivers a combination of transactional, analytical and engagement features to manage customer-facing operations across industries.
  • Oracle CRM On Demand extends the industry-leading Software as a Service CRM platform with more advanced core CRM functionality, deeper industry-specific capabilities and enhanced ease of use, customization and extensibility features. With Oracle CRM On Demand, companies of all types and sizes can effectively and efficiently manage all facets of their customer relations, while enabling complete integration with their overall enterprise systems architecture.

Supporting Quote

  • "In my opinion, Gartner and the Magic Quadrant for Sales Force Automation recognize that Oracle continues to innovate, grow and provide customers with the effective capabilities to save money and resources through sales force automation," said Anthony Lye, Senior Vice President of Oracle CRM. "I believe the placements of Oracle's Siebel CRM and Oracle CRM On Demand in the leader's quadrant provides further proof of how Oracle continues to impact customers and their overall business value."

(1) Gartner Research "Magic Quadrant for Sales Force Automation," by Robert P. Desisto. July 22, 2009

Supporting Resources

About The Magic Quadrant

The Magic Quadrants are copyrighted 2009 by Gartner, Inc. and are reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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