SOURCE: Oracle Corporation

Oracle Corporation

July 26, 2011 08:00 ET

Leading Analyst Firm Positions Oracle in Leaders Quadrant for Sales Force Automation

REDWOOD SHORES, CA--(Marketwire - Jul 26, 2011) - Oracle (NASDAQ: ORCL)

News Facts

  • Gartner, Inc. has placed Oracle's Siebel CRM and Oracle CRM On Demand in the Leaders Quadrant of its 2011 report, "Magic Quadrant for Sales Force Automation." (1)
  • Gartner Magic Quadrants position vendors within a particular market segment based on their completeness of vision and their ability to execute on that vision.
  • According to Gartner, "leaders demonstrate a market-defining vision of how technology can help the top sales executives achieve business objectives. Leaders have the ability to execute against that vision through products, services and demonstrated, solid business results in the form of revenue and earnings."
  • Gartner adds that, "leaders have significant successful customer deployments in North America, EMEA and the Asia/Pacific region in a wide variety of vertical industries with multiple proof points above 500 users. Leaders are often what other providers in the market measure themselves against."
  • As the world's most complete CRM solution tailored to more than 20 industries, Oracle's Siebel CRM delivers a combination of transactional, analytical and engagement features to manage all customer-facing operations.
  • Oracle CRM On Demand provides a wide range of sales, marketing and service features in an easy-to-use and highly cost effective Software as a Service platform that can be easily implemented and integrated back into an organization's enterprise resource planning (ERP) system.

Supporting Quote
"As the demand for Sales Force Automation applications continues to rise, CRM buyers today have a breadth of deployment options available to them, providing flexibility, cost-efficiency and additional business value," said Anthony Lye, SVP of Oracle CRM. "We believe our position in this report shows our commitment to providing customers with robust and proven sales functionality whether it's delivered on-premise or on-demand."

Supporting Resources

(1) Gartner, Inc., "Magic Quadrant for Sales Force Automation," by Robert P. Desisto, July 14, 2011

About Oracle
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Reference herein to third party content, including analysis, opinions, predictions and statements, does not constitute or imply Oracle's endorsement of or concurrence with such content.

The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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