SOURCE: Computerworld

Computerworld

August 15, 2013 13:39 ET

Leading Big Data Providers & IT Leaders to Gather at Computerworld's Data+ Conference to Discuss Analyzing, Predicting & Monetizing Big Data

Conference Agenda Aligns With Findings From Computerworld & IDC's Business Analytics and Big Data Research

FRAMINGHAM, MA--(Marketwired - Aug 15, 2013) - IDG's Computerworld -- the IT media brand dedicated to providing peer perspective, IT leadership and business results -- is bringing together more than 250 IT decision-makers and the leading big data solution provides at the 2013 Data+ conference. This year's agenda aligns with key big data trends facing IT decision-makers and business leaders. As the world's most authoritative conference on analyzing, predicting and monetizing big data, this year's conference will weave in discussions on data integration and staffing challenges, as well as how to optimize and monetize data analysis. The conference will take place September 8-10, 2013 in Scottsdale, Arizona.

Companies within all industries are grappling with how to capitalize on data driven strategies. IT and business leaders from American Express, Boeing, Chevron, General Motors, J.B. Hunt Transport, Inc., Kaiser Permanente, Petsmart, Ticketmaster, United Airlines and more are coming together to build big data strategies and learn from peers, visionaries and solution providers.

Enterprise Data Integration
According to the 2013 Computerworld & IDC BI and Analytics survey, organizations are in the process of adopting business analytics technologies and processes, creating opportunities for solution providers to showcase how their solutions can meet their objectives and/or alleviate concerns. The biggest challenge facing enterprises during business analytic initiatives is data integration. To help the attendees build data integration strategies for their enterprises, the Data+ agenda has incorporated the following sessions and speakers:

  • Powering Up: Building an Industrial-Strength Data Management Strategy :: Vince Campisi, CIO at GE Intelligent Platforms
  • Big Data: Accelerating Consumer and Mobile Interaction :: Debra Domeyer, CEO at Oversee.net
  • Follow the Money :: Aziz Safa, General Manager, Big Data at Intel
  • Big Data at Work: Analytics to Run and Change Your Business :: Paul Sonderegger, Big Data Strategist at Oracle Corporation

"Big Data is the datafication of everything. It presents tremendous opportunities to do and decide things better. But the question for large organizations is how to bring big data into the enterprise analytical environment to make it useful," said Paul Sonderegger, Oracle's Big Data Strategist. "The Data+ Conference brings together industry leaders and innovators to discuss new methods, technologies and ideas for turning Big Data into competitive advantage."

Big Data Growth
Finding IT professionals with appropriate analytics skills is a top challenge facing enterprises, according to the Computerworld & IDC research. Analytics skills and business intelligence technology development skills are the most sought after by IT leaders to effectively implement big data strategies. During the conference, there will be several opportunities for attendees and sponsors to discuss the numerous ways this can be addressed, from selecting a solution provider partner to training. Agenda sessions include:

  • How Experian Marketing Services Built a Big Data Strategy in Six Months :: Emad Georgy, Head of Technology for Data Management Services at Experian Marketing Services North America
  • Executive Q&A: How Analytics Helped Turn Around An American Icon :: John Ginder, Manager, Systems Analytics and Environmental Sciences, Ford Motor Company
  • It's More than Data: Aligning the Necessary Resources to Improve Data-Driven Decision-Making :: Dan Vesset, Program Vice President, Business Analytics at IDC

"There is real urgency in enterprises to drive revenue growth, control or reduce costs and reduce risk, and data analytics initiatives are a leading tactic to accomplish these goals," said Bob Melk, SVP, group publisher & CMO, IDG Enterprise. "During the Data+ conference, IT leaders will see examples of these business drivers come to life. These IT leaders will return to work with a deeper understanding on how to use big data and an introduction to partners that can help make their strategies become a reality."

Sponsors
Current Data+ sponsors include: HP, Oracle, Dell Software, Esri, Information Builders, IBM, Neudesic and Splunk. For more information regarding sponsorship opportunities or to see the full research presentation, please contact Bob Melk, SVP, Group Publisher & CMO at bmelk@idgenterprise.com.

Registration Information
To learn more about the conference, view the agenda, or to register visit: www.dataplusconference.com, call 800.643.4668 or email events_registration@computerworld.com.

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About Computerworld
Computerworld is the leading source of technology news and information for IT influencers, providing peer perspective, IT leadership and business results. Computerworld's award-winning website (www.computerworld.com), publication, focused conference series, custom solutions and custom research forms the hub of the world's largest (40+ edition) global IT media network and provides opportunities for IT solutions providers to engage this audience. Computerworld leads the industry with an online audience of over 3.8 million unique, monthly visitors (Omniture, November 2012) and was recognized as the Best Website by ASBPE and TABPI in 2012. Computerworld is published by IDG Enterprise, a subsidiary of International Data Group (IDG), the world's leading media, events and research company. Company information is available at www.idgenterprise.com.