SOURCE: Taptica

Taptica

September 14, 2015 08:00 ET

Leading Mobile User Acquisition Platform Taptica to Exhibit at dmexco 2015

NEW YORK, NY--(Marketwired - Sep 14, 2015) - Taptica (www.taptica.com), the leading mobile user acquisition platform for advertising agencies and brands, today announced that they will be exhibiting at this year's dmexco, which will be held at the Koelnmesse in Cologne, Germany from Sept. 16-17. Taptica's on-site team will be at booth B031 in hall 6 to provide attendees with more information about the power of their mobile advertising technology platform.

"We're looking forward to the opportunity to showcase our Big Data expertise with the international audience in attendance at dmexco this year," said Hagai Tal, CEO of Taptica. "On the heels of our acquisition of AreaOne, we'll also be able to discuss how our solution will emerge as the most complete and comprehensive marketing platform for the industry."

Attracting over 32,000 attendees from more than 100 countries, dmexco is the most premier global digital marketing event, focusing on marketing, media, advertising, technology and the Internet of Things. In the six program formats of the dmexco Conference, the decision-making elite of the global industry will discuss the current opportunities and challenges of the digital world, boasting a top line-up of speakers.

To learn more, visit: http://dmexco.de/2015/en/Index.html. Or to set up a briefing during the show, please contact Lorene Bagley-Kane at lorene@blastpr.com.

About Taptica

Taptica offers data-focused marketing solutions that drive execution and powerful brand insight in mobile, leveraging video, native, and display to reach the most valuable users for every app, service, and brand. Our proprietary technology is based on artificial intelligence and machine learning at big data scale, which enable data-driven mobile targeting and user acquisition, resulting in maximum ROI. We work with more than 450 advertisers including Amazon, Disney, Facebook, Twitter, OpenTable, Expedia, and Zynga, and more than 50,000 supply and publishing partners worldwide.

Taptica is headquartered in Israel with offices in San Francisco and New York.

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