December 15, 2009 09:00 ET

LeadPoint to Be Title Sponsor of LeadsCon for Third Consecutive Year

LOS ANGELES, CA--(Marketwire - December 15, 2009) - LeadPoint, the world's first and largest leads exchange, announced today that it will be the lead sponsor of LeadsCon Las Vegas 2010, a conference and tradeshow dedicated specifically to the issues of the lead generation industry. The event will be held February 23-24, 2010 at the Mirage Hotel in Las Vegas.

LeadsCon has established itself as the premier conference for the pay-for-performance advertising sector. The two day conference provides an opportunity for industry thought leaders to focus on the dynamic and high growth field of lead gen in order to conduct business and discuss new trends and growth opportunities. This marks the third consecutive year that LeadPoint has sponsored LeadsCon Las Vegas and the company's fourth overall lead sponsorship of the conference franchise.

"LeadPoint has been the title sponsor of LeadsCon since our first show in the spring of 2008, and I think of them more like a partner than a sponsor. I highly value their contribution in helping us build and deliver a rewarding experience to all those who attend," said Jay Weintraub, founder of LeadsCon. "It's hard to imagine a better title sponsor."

As with last year's show, LeadPoint plans to unveil significant new functionality to its exchange that will provide new benefits and opportunities to both buyers and sellers of leads.

"We appreciate the strong relationship we have developed with LeadsCon and the platform it provides us to announce exciting new products within the lead generation community," says Marc Diana, LeadPoint CEO. "As the leading technology company in lead gen, LeadPoint continually strives to build and improve on the functionality of our marketplace in order to provide our partners an improved and rewarding experience. As the industry's key conference, LeadsCon provides an excellent platform to announce exciting, new features that will both simplify and improve the way our customers conduct business."

For more information and to register for LeadsCon, visit http://www.leadscon.com or email info@leadscon.com. Registration is $695 through February 5, 2010. Starting February 6, 2010 through the event it is $895. LeadPoint offers a discounted rate of $495 to its current buyers and sellers through their account site.

About LeadPoint

Founded in 2004, LeadPoint is the world's first and largest leads exchange marketplace. Leads are competitively priced based on criteria and bidding by members of the LeadPoint community. The platform allows buyers to change bids in real time, and enables sellers to more efficiently sell leads and to enter multiple verticals simultaneously. LeadPoint trades leads in numerous verticals, including consumer lending, consumer credit, education, loan modification, payday and more, and provides a single platform that allows thousands of buyers and sellers to simultaneously engage in trading leads. The privately held company is based in Los Angeles. For more information, please visit LeadPoint at http://www.leadpoint.com and http://www.leadpoint.co.uk

About LeadsCon

LeadsCon is the premier conference for the online customer acquisition industry, with a specific focus on online lead generation. LeadsCon brings together lead buyers, lead sellers, and technology solution platforms from sectors large and small. The conference offers a collaborative environment where industry leaders from across the performance-based marketing spectrum can network, share ideas, create best practices, and learn about the latest performance-based products and services. For more information, visit http://www.leadscon.com.