SOURCE: Leads360

Leads360

August 04, 2011 08:55 ET

Leads360 Intelligent Sales Dialer Celebrates 5 Millionth Call

Leads360 Dial-IQ™ Users Increase Conversion Rates by 77% and Convert More Than 60,000 Leads Into New Customers

LOS ANGELES, CA--(Marketwire - Aug 4, 2011) - Leads360, the industry leader in sales lead management software, today announced that Leads360 Dial-IQ, the industry's first intelligent outbound sales dialer, reached significant milestones just months after its debut.

Leads360 Dial-IQ facilitates business-to-consumer (B2C) sales by empowering sales reps to make more calls more efficiently and, most importantly, to have the right sales agent make the right call at the right time. In July, Dial-IQ users surpassed 5 million total sales calls for the year, and have reported over 60,000 successful sales in financial services, insurance, mortgage, higher education and other industries that Leads360 serves. Since emerging from beta on March 1st, Dial-IQ adoption has grown at a rapid pace, now powering over 1 million calls a month.

Clients using the fully integrated dialing capability of Dial-IQ significantly improve their sales performance. Over the past five months, customers using Dial-IQ improved their conversion rate by a stunning 76.9% within 6 weeks of adopting the intelligent dialer. Similarly, users increased the number of prospects that they were able to contact by 66.0%. Users increased their dialing velocity by calling leads an average of 35.7% faster than they had previously. "We knew that Dial-IQ was a ground-breaking innovation when we brought it to market earlier this year, but we have been blown away by its immediate impact," said Nick Hedges, President and CEO of Leads360. "Integrated, intelligent dialing fundamentally improves the speed and efficiency of your sales team."

Building on the momentum and success of Dial-IQ to date, Leads360 this week released an expanded suite of integrated dialing capabilities. These new capabilities, including call conferencing, internal and external warm transfers and appointment setting, enable companies to easily implement sophisticated sales processes in-house. Establishing an internal qualifications team, running efficient appointment-setting campaigns and adding technical or financial staff to sales calls all bring the sophistication and operating efficiency of large outbound call centers to every sales team. To see how Leads360 clients are using the Dial-IQ technology to drive efficiency and improve conversion rates with two-tiered sales processes, visit http://www.leads360.com/dialiq.

"Every company that comes to us wants to get more from their marketing dollars and sales team -- it's a great pleasure to see Dial-IQ so clearly deliver that for them. Dial-IQ integrated, intelligent dialing gives our clients a clear competitive advantage in their respective markets," said Mr. Hedges.

To learn more about Leads360, please visit www.leads360.com.

About Leads360
Founded in 2004 and headquartered in Los Angeles, Calif., Leads360 develops software as a service (SaaS) solutions for managing sales leads. Distinguished by its focus on solutions that address the unique needs of businesses who sell to consumers, Leads360 is recognized as a market and technology leader, managing more than 40 million leads for over 5,000 clients. With a suite of solutions scaled for small to enterprise organizations, the company offers the industry's most comprehensive and configurable sales management platform.

Leads360 enables companies to distribute, track, analyze, and convert sales leads using a customizable lead management workflow and integrated on-demand telephony software. Professional services, including training and process consulting, are also offered to deliver a highly effective solution for converting sales leads. Businesses look to Leads360 for solutions that allow them to maximize their investment in leads generated online and from traditional sources, and ultimately increase sales closure rates for greater revenue. For more information, visit www.leads360.com.

Follow Leads360 on Twitter: www.twitter.com/Leads360.

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