Learn About Sustainable Eating by Brandt Beef at the San Diego Bay Wine & Food Festival

Local Natural Beef Producer Will Showcase Sustainable Products at Renowned Event


BRAWLEY, CA--(Marketwire - November 14, 2008) - Brandt Beef - The True Natural, a single family owned, premium natural beef producer, will showcase its products and explain "sustainable eating" at the Grand Tasting event during the San Diego Bay Wine & Food Festival on Saturday, November 15. The event will be held from Noon - 4 p.m. at Embarcadero Park North behind Seaport Village, and will feature San Diego's top chefs, gourmet food companies and more than 700 wine selections.

"We are very excited to be participating in the San Diego Bay Wine & Food Festival for the fourth consecutive year," said Tom McAliney, executive chef of Brandt Beef. "At the Grand Tasting event, I will prepare sampling portions of Brandt Beef sliders with whipped California blue cheese. Due to the tremendous response we received last year, I'll also prepare our Brandt Beef dry-rubbed barbeque brisket, a perennial crowd favorite. We encourage everyone to visit us at this spectacular event to learn more about sustainable eating and taste our true natural beef. You'll find us at the center of the festival grounds with our old-fashioned chuck wagon and smoke coming off the grill."

The five-day festival, which runs from Wednesday, November 12 - Sunday, November 16, concludes with the Grand Tasting event. In addition to the selection of gourmet foods and domestic and international wines, guests will enjoy live musical performances, art displays, celebrity chef cookbook signings, and the "Chef of the Fest" culinary competition.

Brandt Beef will also participate in the Reserve & New Release Tasting event on Friday, November 14 from 6:30 - 9:30 p.m. on Hornblower's three-story yacht, the Inspiration. Hosted by food and wine connoisseur and TV personality Ted Allen, the evening will feature a selection from more than 150 award-winning winemakers and 15 gourmet food stations. Chef Tom McAliney will prepare his signature dish of Brandt Beef dry-rubbed barbeque brisket for guests to sample. The evening will also feature a silent auction, in which guests will bid on rare vintages and private dining experiences. Proceeds from the auction will benefit the American Institute of Wine & Food (AIWF) culinary arts scholarship programs.

Also on Friday, November 14 is the AIWF Celebrity Chef Luncheon & Big Bottle Auction, which will take place from 11:30 a.m. - 2 p.m. at the San Diego Marriott Hotel & Marina. The luncheon will feature 15 celebrity winemakers and a world-class menu prepared by acclaimed chefs including: Gavin Kaysen, executive chef of Café Boulud in New York, N.Y.; Bernard Guillas, executive chef of the Marine Room in La Jolla, Calif.; Jimmy Schmidt, owner and executive chef of Rattlesnake with locations in Detroit, Mich. and Palm Desert, Calif.; and Sondra Bernstein, owner and executive chef of The Girl & The Fig in Sonoma, Calif. During the luncheon, Chef Gavin Kaysen will prepare a duo of Brandt Beef, which will feature Brandt Beef Braised Short Ribs and Seared Ribeye with Kabocha Squash Purée, "Pomme de Terre au Four," Glazed Autumn Vegetables, and Red Wine Jus.

Food enthusiasts attending the San Diego Bay Wine & Food Festival can also find Brandt Beef at Harvest Ranch Markets in Del Mar, El Cajon and Encinitas, and Jonathan's Markets in La Jolla. Brandt Beef's natural products are also available at several local farmers' markets, including:

--  Tuesdays:  Coronado Farmers' Market, 2:30 - 6 p.m. at Old Ferry
    Landing
--  Saturdays:  Pacific Beach Farmers' Market, 8 a.m. - 12 p.m. at the
    Promenade parking lot on Mission Boulevard
--  Sundays:  Hillcrest Farmer's Market, 9 a.m. - 1 p.m. at the
    intersection of Normal and Lincoln Streets
    

For more information on the San Diego Bay Wine & Food Festival, or to purchase tickets for the event, please call (619) 342-7337 or visit www.worldofwineevents.com.

To learn more about Brandt Beef, obtain recipe ideas from Chef Tom McAliney or to purchase various cuts of Brandt's premium natural beef, please visit www.brandtbeef.com.

About Brandt Beef

Brandt Beef - The True Natural, is a single family owned premium natural beef producer for the up-scale restaurant and retail markets. The Brandt family is dedicated to sustainable practices and is passionate about producing the most consistent, highest quality, 100 percent source verified natural beef on the market. Through cattle selection, natural feeding practices and humane treatment of animals, Brandt Beef produces a product that is unparalleled in taste, tenderness and consistency. Brandt Beef received the Master Chefs' Institute Seal of Excellence for its commitment to produce a superior natural beef product. For more information on Brandt Beef, please visit www.brandtbeef.com.

Contact Information: Media Contacts: Sara DeNio Dresner Corporate Services 312-780-7223 sdenio@dresnerco.com Joshua Taustein Dresner Corporate Services 312-780-7219 jtaustein@dresnerco.com