April 25, 2012 15:22 ET Founder and CEO, Bill Kelly, Transitions to Advisory Role

PORTLAND, OR--(Marketwire - Apr 25, 2012) -, the premier provider of Web-delivered curriculum and assessments, today announces that William J. "Bill" Kelly has resigned as Chief Executive Officer to pursue outside entrepreneurial interests. Candace Petersen, Ph.D., President and Chief Operating Officer, has been named interim CEO while the Board of Directors completes a national search for a new Chief Executive. Petersen has been with the company since 2007. As a major shareholder Kelly remains committed to the success of the company. He will be involved as an advisor to the company and work with the Board in recruiting the new CEO.

"Over the past 12 years, we have built a great company that has a solid market position, loyal customers, a world-class management team, remarkable employees, and a reputation as the leader in integration of 21st century technology into how students learn and how educators teach," Kelly said. "As hard as it is to think about leaving this great organization, I look forward to pursuing new entrepreneurial endeavors, which is where my true talents and passions lie. I have confidence and faith in our Board of Directors, our leadership team, and our passionate employees to guide on to an exciting and successful future."

Kelly co-founded and has served as a member of the Board of Directors since 1999. Under Kelly's leadership the company has grown to serve more than 147,000 teachers and 3.6 million students in 50 states and 13 countries. Kelly helped pioneer key innovations in educational technology, including online delivery of curriculum, subscription-based pricing, digital learning environments, and digital learning object repositories.

"Bill is a true visionary who guided to world-wide recognition as a leader in the education technology industry," said Clement Erbmann, Board Member and Managing Director at First Analysis. "He is a transformative leader who created innovative solutions for teachers and students so they are better prepared to meet the technological needs of the 21st century. On behalf of the Board, we thank Bill for his tireless dedication, commitment to improving education, and focus on the best interest of the company, our customers and the stakeholders. We look forward to Bill's continued support and guidance and wish him all the best."

Kelly has been recognized as a leading innovator in the educational technology industry as well as an advocate for education in his hometown of Portland, Ore. Kelly served on the SIIA Education Division Board, has spoken at industry events for AAP, AEP, SIIA, ISTE, SETDA, and EdNET, and was named to the "40 under 40" by the Portland Business Journal. has received dozens of industry awards during his tenure, including three CODiES from SIIA and the Technology Company of the Year award for "Best Internet Company" from Oregon TechAwards.

Proven content, powerful tools, practical services -- that's We offer curriculum and assessments and implementation, support and professional development. Our digital literacy and STEM solutions win awards and excite student learning. We help streamline classroom management, differentiate instruction and prescribe effective content. Our curriculum mapping, progress monitoring and resource tracking tools enable districts to make the most of their resources and expertise. Our vibrant online community and industry-leading marketplace with free and for-fee content deliver the best in blended learning. Improve learning outcomes with us. For more information, visit

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