SOURCE: Legacy Wine and Spirits

September 02, 2009 16:14 ET

Legacy Wine Distributor Sponsors Wine Tasting Events in China

TIANJIN, CHINA--(Marketwire - September 2, 2009) - Legacy Wine and Spirits International Ltd. (OTCBB: LWSP) reports that a Restaurateur/Wine Distributor of the Company based in Central and Northern parts of China has sponsored two of Legacy's wine experts to tour China and introduce Legacy's wine selection to their customers. The wine and spirits sector in China is one of the few businesses that seem impervious to any recession as consumption continues its upward trend.

The objective of the sponsorship is to educate the prospective Chinese consumers and distributors with regards to Legacy's selection of wines and the art of food and wine pairing. In addition, the Company's wine experts will be making appearances in locations where Legacy wines are sold such as certain major hotels, karaoke bars and wine retail stores.

"The tour by our in-house wine experts is part of the Company's aggressive plan to pursue national corporate brand and product recognition throughout in China. There is a continual growing demand out there for wine education and the ability to purchase trusted, well-priced imported wines despite the slump in the economy. An example of the growing impact China has in the world of wine and spirits is the actions of Paris based wine and spirits group Remy Cointreau who despite a reported loss of 12.5% in net profits overall continues to see double-digit growth in China and is increasing its adverting budget targeted towards Asia," states Company President, Christopher Scheive.

Legacy Wine and Spirits International has forged an alliance with Bronco Wine, a private grape grower with ownership of 17,000 hectares of wine grapes and five Californian wineries. Legacy is importing 750ml bottled wines in several varietals of Bronco Winery's Hacienda Cellars brand from California to China.

ABOUT LEGACY WINE AND SPIRITS INTERNATIONAL LTD.

Legacy Wine and Spirits International Ltd. is in the business of importing bottled wines from around the world for the purpose of wholesale and retail distribution throughout China, in particular through the Company's corporately owned stylish outlet showroom and wine tasting facilities.

/s/ Christopher Scheive
Christopher Scheive, President

For further information contact: 1-888-488-6882

Visit our website: www.legacywineandspirits.com

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements contained herein which are not historical fact are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays in testing and evaluation of products and other risks detailed from time to time in Legacy's filings with the Securities & Exchange Commission.

Contact Information

  • Legacy Wine and Spirits International Ltd.
    Corporate Office
    702 Kentucky Street, Suite 541
    Bellingham, WA 98225
    Tel: 1-888-488-6882
    Fax: 1-888-265-0498

    Administration Office
    719 30th Ave., Pointe-Calumet
    Quebec, J0N 1G1