SOURCE: LegacyXChange, Inc.

August 11, 2015 09:00 ET

LegacyXChange Kicks Off Pre-Launch Marketing Program at National Basketball Retired Players Association Event in Las Vegas

Demonstration of the Powerful Opportunity for Athletes to Manage Their Brand Through the LegacyXChange Platform Was Well Received by Numerous Former NBA Players During the Two-Day Event

BOCA RATON, FL--(Marketwired - Aug 11, 2015) - LegacyXChange, Inc. (OTC PINK: LEGX) ("LegacyXChange" or the "Company") is pleased to announce the results of the kick off of its first marketing program to attract athletes to participate as sellers of Original Guaranteed Authentic Collectibles for the upcoming launch of the Company's online trading and retailing platform,

Through the utilization of world-class anti counterfeit technology that is embedded in ink, LegacyXChange places undetectable and indestructible microscopic "Marks" on an item to ensure authenticity and archive chain of custody to enable athletes and celebrities to manage the long-term value of their brand. During the two day NBRPA National Meeting, the Company hosted Two Players After Hours Lounge events where dozens of retired NBA players signed merchandise for the new site, with many more offering to participate upon the official launch later this year. Over 300 guests attended the lounge events, which featured a presentation by NBA veteran Baron Davis with clips of his new movie about the Drew League in Compton, California, followed by a Q&A session.

Bill Bollander, CEO of LegacyXChange, stated, "Brand management is a critical component of an athlete's legacy. The current marketplace falls way short in helping athletes maximize the value of their brand. LegacyXChange is about to change this by ensuring brand integrity through the authentication of collectibles, creating a unique 2 way communication with fans, and enabling athletes to financially benefit from the future sale of items by third parties as well as from third party items related to their brand." Mr. Bollander continued, "This event was a powerful validation of the business model we are building and how it will positively impact current and former athletes. We had participation from some of the greats of the game, as well as a #1 pick and many Hall of Famers. We believe that the National Meeting provided us with opportunities to engage or possibly even sign several high profile athletes to act as company spokespersons. We look forward to their help in spreading the word throughout their network of players to help make LegacyXChange the go to place for athletes to manage their brands."

Paul Corliss, VP Communications for the NBRPA, stated, "As one of our trusted partners, LegacyXChange is proving to be an extremely powerful opportunity for players, the attendance and response was phenomenal and we are anticipating a large percentage of our players to be involved with the platform."

About LegacyXChange, Inc. and

The company is currently developing an online site for the trading of collectibles and memorabilia across numerous product categories. Utilizing unique DNA and Rare Earth Mineral-based authentication solutions to enable collectibles and memorabilia to be permanently marked through ink in a pen, our goal is to provide the ongoing ability to guarantee authenticity of items. All items marked with this technology will be sold as Original, directly from athletes and celebrities. The site will also allow third party collectible items to be listed and sold.

To learn more about LegacyXChange, please visit:

Forward Looking Statements and Disclaimer

Statements made in this press release that express the Company or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. The words "believe," "expect," "intend," "estimate," "anticipate," "will" and similar expressions are intended to further identify such forward-looking statements, although not all forward-looking statements contain these identifying words. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the Company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the Company's Form S-1, which may be reviewed at In addition, you should review the Company's periodic reports also that are available at The Company cannot guarantee future financial results; levels of activity, performance or achievements and investors should not place undue reliance on the Company's forward-looking statements. No information contained in this press release should be construed as any indication whatsoever of the Company's future financial performance, future revenues or its future stock price. The forward-looking statements contained herein represent the judgment of the Company as of the date of this press release, and the Company expressly disclaims any intent, obligation or undertaking to update or revise such forward-looking statements to reflect any change in the Company's expectations with regard thereto or any change in events, conditions or circumstances on which any such statements are based.

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