SOURCE: Fiverr

June 28, 2012 08:00 ET

Let (Work) Freedom Ring; 86% of Micro Service Entrepreneurs Want to Declare Job Independence, Global Fiverr Survey Reveals

More Than 1 in 4 Fiverr Sellers Have Earned Over $500; 14% Report Site Is Primary Income

TEL AVIV, ISRAEL--(Marketwire - Jun 28, 2012) - Millions of workers around the world are seeking additional income, freedom and fun by embracing alternative career paths and starting their own businesses, according to new research. In the spirit of Independence Day, Fiverr®, the leading global marketplace for micro services, today announced the results of its international "Road to Job Independence" survey. More than 1,100 Fiverr sellers revealed their motivations to start a business on the world's largest marketplace for the freelance service industry, providing new insights into the flourishing economy of micro-entrepreneurs.

The freedom of the Internet now allows people to work where they want, when they want, how they want. Around the world new types of entrepreneurs are channeling their talents, passions, interests and skills to replace or supplement traditional 9-to-5 jobs. Fiverr makes it easier for anyone to make money doing what he or she loves.

According to the Road to Job Independence survey, most Fiverr sellers are successfully able to increase their income by offering unique services (Gigs®) not available anywhere else:

  • More than half (57%) of sellers on Fiverr have earned more than $100 since joining the site.
  • Over a quarter (27%) have made over $500, and 15% have earned more than $1,000.
  • 14% report Fiverr is their primary income source, and 39% use their earnings to help with regular expenses.
  • The top five sellers have each earned over $100,000.

Fiverr's survey discovered 6 out of 10 (57%) of all sellers have joined in the last 6 months as they seek the site's freedom to work at their own time, pace and place. These new sellers are already making money, with 40% reporting they've earned over $100 through Fiverr. And they're making money through a large variety of gigs, including graphic design, writing, personalized greetings, voice-overs, video production, expert advice, software and web development, advertising and marketing, music and much more.

Fiverr opens a world of possibilities for global commerce, removing the need for office space, set commerce hours and a business payment structure. Fiverr provides liquidity to the global network of service providers, connecting sellers directly with interested buyers. It gives burgeoning entrepreneurs all the tools they need to get started and be successful.

A vast majority (86%) of Fiverr sellers seek job independence, and 1 in 5 report their goal with Fiverr is to quit and work for themselves. Frustration with traditional 9-to-5 jobs is high, at more than 80%. The top 6 frustrations respondents have with their current job situation include:

  • Lack of freedom - 56%
  • Not making enough money - 44%
  • Working regular business hours - 42%
  • Reporting to a manager - 31%
  • Making the commute - 26%
  • Lack of interest in current job (boredom) - 25%

"Creativity and freedom are the core drivers of today's new entrepreneurial economy. Anyone, anywhere can use Fiverr to quickly and easily start their own businesses -- we give people the platform and the tools to harness their skills, resources and creativity to make money on their own terms," said Micha Kaufman, co-founder and CEO of Fiverr. "Our goal is to offer people an alternative from the traditional work structure and become their own boss. As sellers gain experience and a positive business reputation, they can charge more for their services. Now 1 in 3 gigs sell for more than the base price, and 34% of sellers report they're getting an average of 5 or more gigs per week."

So why do people turn to Fiverr?

  • Money is the primary motivation for 72% of micro-entrepreneurs that sell on Fiverr.
  • 40% started their business to have fun making money, and 32% wanted to gain more professional experience.
  • 42% of sellers offer skills they use for their full-time job, and 35% want to monetize a hobby.
  • Approximately 1 in 3 micro-entrepreneurs on Fiverr said they saw what other people were doing and thought they could too.

Since launching in early 2010, Fiverr has grown rapidly and now lists close to 1,000,000 gigs priced between $5 and $150. Sales on the site have increased 600% since January 2011, and continue to rise rapidly.

An infographic of the results can be found here:

Fiverr's "Road to Job Independence" survey methodology: Fiverr randomly invited 5,000 sellers from around the world to participate in an anonymous online survey. From May 22 - May 29, 1,186 respondents answered questions about their goals and motivations selling on the site, their other entrepreneurial experiences and their opinions on traditional work.

About is changing the way we work. It's the leading global marketplace for micro services, where people all over the world can buy and sell gigs for as little as $5. Fiverr currently lists close to 1,000,000 gigs across 200+ countries. Fiverr is one of the top 100 most popular websites in the United States and top 200 in the world, according to Fiverr has raised $20 million in funding from Accel Partners, Bessemer Venture Partners and angel investors. Please visit for more information.

Contact Information

  • Media Contacts:
    Allison Brady
    Atomic PR for Fiverr
    Email Contact