CFN Media

January 04, 2017 09:00 ET

Lexaria (LXRP) Technology is a Cannabinoid Breakthrough -- CFN Media

SEATTLE, WA--(Marketwired - Jan 4, 2017) - CFN Media Group ("CannabisFN"), the leading creative agency and media network dedicated to legal cannabis, announces publication of an article discussing Lexaria Bioscience Corp.'s (OTCQB: LXRP) innovative technology that makes cannabinoid-infused products more palatable and bioavailable for patients.

The cannabis industry is expected to reach $50 billion by 2026, according to Cowen & Co., but there are still many hurdles to overcome. Aside from the legality of the drug, culinary experts like Greg Mowery have called cannabinoid-infused products 'bitter, acrid and unpalatable' and medical research has highlighted the struggle with metabolism and absorption. These challenges must be overcome for medical cannabis to become truly mainstream.

Lexaria researchers processed a mixture of hemp oil, black tea, and select lipids to create a cannabinoid-infused tea that resulted in as much as a 499% increase in intestinal tissue permeability for cannabidiol (CBD) over a concentration matched mixture of just CBD and water. The key is 'shuttling' the cannabinoid molecules within lipid molecules to protect them as they pass through the stomach while still enabling them to be absorbed into the intestine. In addition, Lexaria and its partners have shown that Lexaria's technology results in onset of cannabinoid effectiveness in edible dosage forms in as little as 15-20 minutes, which compares favorably to conventional edibles often requiring 60-120 minutes to act.

Encapsulating cannabinoid molecules has the added benefit of eliminating any undesirable tastes. After all, the actual molecules do not encounter the blood stream until the intestinal tract rather than on the tongue. This addresses issues stemming from the bitter taste and unpalatability of cannabinoids in edibles and beverages by removing the herbal flavor and enabling manufacturers to leverage any other flavoring elements.

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About CFN Media

CFN Media (CannabisFN), the leading creative agency and media network dedicated to legal cannabis, helps marijuana businesses attract investors, customers (B2B, B2C), capital, and media visibility. Private and public marijuana companies and brands in the US and Canada rely on CFN Media to grow and succeed.

CFN launched in June of 2013 to initially serve the growing universe of publicly traded marijuana companies across North America. Today, CFN Media is also the digital media choice for the emerging brands in the space.


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