BOSTON, MA--(Marketwire - Oct 11, 2011) - Lexington Solutions, a provider of world-class asset management software to the Low Income Housing Tax Credit (LIHTC) industry, today announced its selection of Emerging Media as its agency of record. Lexington Solutions has commissioned Emerging Media's new Boston office to manage its messaging, positioning, media relations and social media surrounding its comprehensive asset management asset tool, Fusion™.
"We chose to work with Emerging Media because of their ability to rapidly understand the complexities of our industry and its technologies, and to execute on a targeted plan of action," said Lexington Solutions' COO Brian Madden. "We are confident that the team at Emerging Media will enable us to expand our reach into the LIHTC industry."
Based on 35+ years experience, Lexington Solutions developed Fusion, the LIHTC industry's most innovative asset management software and data collection services. Filling a deep need in the market, Fusion allows asset managers to proactively manage properties, chart trends and troubleshoot issues, while dramatically increasing productivity while satisfying investors' needs for real-time, accurate analysis and reporting.
"Lexington Solutions is in the enviable position of having created the most comprehensive and easy-to-use solution on the market today," said Susan Lindner, president and founder of Emerging Media. "Because it was built by asset managers, for asset managers, Lexington Solutions has a competitive edge that we're eager to bring to the attention of syndicators and financials institutions, as well as the reporters that cover them."
Emerging Media, with offices in New York and Boston, is known for its innovative and effective marketing and communication strategies for clients in the technology, financial services, media, gaming and consumer markets. Emerging Media's primary focus is on providing dynamic public relations strategies that drive sales and show a demonstrable ROI on each client's PR investment.
About Emerging Media
Emerging Media is an award-winning full service PR, branding and social media agency, helping B2B and B2C companies make their mark in the ever-changing media landscape. By matching senior level, industry-specific support to each client, Emerging Media removes the learning curve investment typical in most agencies and ensures faster time to results. We deploy smart, creative teams worldwide using cutting edge communication strategies, to achieve our clients' most critical business objectives. Visit www.emergingmediapr.com.
Contact Information:
Media Contact:
Julie Kaviar
Emerging Media
212-922-5885